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Topic: Pinterest

Caribou Coffee Builds Five-Story-Tall Pinterest Board at the Mall of America Colle+McVoy's latest stunt

Caribou Coffee, whose previous out-of-home ad stunts have included heated bus shelters in Minneapolis, is back with another special campaign—a giant, five-story-tall Pinterest board built (with help from ad agency…

February 12, 2014, 9:59 AM EST

Pinterest Clamps Down on Contests to Keep Them From Getting 'Spammy' Rules have been unclear and unfollowed, site admits

Just a few months after Facebook finally eased off its restrictive contest guidelines, Pinterest seems to be taking the opposite approach. In a recent round of policy revisions and clarifications,…

October 25, 2013, 2:00 PM EDT

Startup Wants to Turn On YouTube Commerce Subblime allows creators to set up shopping hubs with favorite brands, starting with Tieks

A new startup wants to help YouTube talent tap into e-commerce dollars and the budding social commerce wave spurred by platforms like Pinterest. Subblime allows YouTube creators to build and market destination…

July 25, 2013, 10:00 AM EDT

Artists Give Old Domino's Signage a Second Life in 'Second Hand Logos' Project Upcycling the obsolete

Say what you want about Domino's (it's an abomination unto the Lord), but it has one of the better branded Pinterest projects I've seen in a while—Second Hand Logos. Since…

June 19, 2013, 2:58 AM EDT

Y&R Sets Up Shoppable Pinterest Boards for Families Who Lost Everything in Hurricane Sandy Click to rebuild lives

Y&R Midwest is trying to steer Pinterest users toward charitable shores, possibly because they're sick of them posting only about food and lingerie. Y&R's idea, called Helpin.It, is a set…

March 7, 2013, 11:54 AM EST

Gucci Tries 'Pinnable' Banner Ads Clicking reveals larger ad images to share on Pinterest

Here's a new definition for wasting time: pinning Gucci ads online. The marketer has begun sticking "Pin it" buttons on its fall/winter 2012 Web banners. Clicking through reveals larger ad…

October 11, 2012, 12:02 PM EDT

Facebook IPO Colors Internet Week Diller down, ecosystem up on the stock

For the most part, conference sessions can be canned affairs. But, for the most part, that’s not the case when Barry Diller’s onstage. It may be that the IAC chairman…

May 15, 2012, 7:39 AM EDT

Honda Wants You to Stop Using That Damn Pinterest Already Automaker gives pinners $500 to take a break

Honda is having its Pinterest and eating it, too—with a new campaign that urges top pinners to stop wasting their life already and get outside. Its "Leap List" campaign for…

April 18, 2012, 11:16 AM EDT

Kotex Makes Gifts for Women Based on Their Pinterest Boards Handmade presents themselves get pinned

For brands trying to get their heads around Pinterest, here's a clever engagement of the site's users by Kotex. For a Kotex campaign called "Woman's Inspiration Day," Israeli agency Smoyz…

March 23, 2012, 2:50 PM EDT

Pinterest Founder: Early Adoption Works Differently Now Company plans to unveil redesigned profile pages soon

There’s no shortage of blinking display ads and giant billboards telling people what they want, but Pinterest co-founder Ben Silbermann said there needs to be more progress in helping people…

March 12, 2012, 6:58 PM EDT

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