Philippines | Adweek Philippines | Adweek
Advertisement

Topic: Philippines

Beauty Brand's Floating Billboard Cleans a Polluted River by Absorbing Toxins Another outdoor ad that actually helps the outdoors

Japanese natural cosmetics brand Shokubutsu Hana and TBWA\SMP have floated an unconventional idea in the Philippines to help clean Manila's grievously polluted Pasig River—an 88-foot-long billboard made of vetiver, a…

June 4, 2014, 9:51 AM EDT

Pantene Philippines Takes Its Battle for Gender Equality to Facebook Social postings follow earlier viral spot

In December, a powerful Pantene Philippines ad went viral, with each scene depicting a gender double standard. The goal was to address labels in the workplace, and the campaign has…

May 1, 2014, 10:10 AM EDT

Viral Filmmaker Gets $25,000 to Promote a New Movie and Instead Spends It All on Typhoon Recovery Walter Mitty promo budget buys 10,000 meals in Philippines

If you had a modest budget of $25,000 to create a promotional clip for a feature film, how would you spend it? Unless you're viral video director Casey Neistat, it…

December 19, 2013, 9:22 AM EST

Amazing Pantene Ad Defiantly Tackles How Women in the Workplace Are Labeled It's a mad world

Pantene Philippines has launched a powerful campaign pointing out how identical behavior often earns men and women different labels in the workplace. In this spot by BBDO Guerrero in Manila, a…

December 9, 2013, 10:06 AM EST

DM9 Jayme Syfu Wins Mobile Grand Prix for Turning Cellphones Into Textbooks Philippines agency's ingenious project

CANNES, France—The Philippines, which before this year had won just one Gold Lion and a handful of silvers and bronzes, nabbed the Grand Prix in Mobile here tonight for an…

June 18, 2013, 3:30 PM EDT

Advertisement