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Topic: Pharrell Williams

Pharrell Anoints a New Generation (and Definition) of Superstars in Adidas Video

Pushing talent into the spotlight

Johannes Leonardo's new "Superstar" campaign for Adidas, which features Pharrell and is centered around the Supershell collection he designed, claims to both democratize the idea of superstardom and make it…

Pharrell Got an Architect, Photographer and 2 Artists to Design Adidas' New Sneakers

Diverse talent on your toes

Bringing in artists to design limited-edition shoes is a no-brainer. But an architect and a photographer? That makes things a bit more interesting. Pharrell Williams, who was named to Adweek's Creative…

10 Celebrities and Influencers Who Infuse Pop Culture With Intellect and Creativity

They make us laugh, think and wonder what's next

Pop culture may always feel shallow and image-obsessed, but if you look past the reality shows and pre-fab pablum, it becomes clear we're actually in a golden age of creativity.…

Ad of the Day: Adidas Relaunches Superstar Shoe With Non-Superstars David Beckham and Pharrell

It's not about the fame and fortune

David Beckham, Rita Ora, Pharrell Williams and Damian Lillard are not superstars. Or at least, that's what they'll tell you in this dramatic new "#OriginalSuperstars" spot for Adidas. Johannes Leonardo in…

Ad of the Day: Pharrell Stars in a Musical Fantasy Drawn From Chanel's History

A short film rich in details, from Karl Lagerfeld

This week, a select group of international jet-setters has descended upon Salzburg, Austria, to attend Chanel's pre-fall 2015 Métiers d’Art fashion show, which takes place today at an 18th century…

The BBC Rolls Out a Galaxy of Stars (and a Tiger) in This Lavish Cover of 'God Only Knows'

Launch of music initiative is also a charity effort

Does Brian Wilson know who Lorde is? Or why there's a tiger on his piano? This lavish video boasts an array of stars performing Wilson's 1966 Beach Boys classic "God Only…

Pharrell's Denim Recycled From Ocean Debris Wins Product Design Grand Prix

Night's second big prize for a Williams project

CANNES, France—Pharrell Williams projects were the pride of the Cannes Lions festival here tonight. Not only did the singer's "24 Hours of Happy" video win a Grand Prix in Cyber, but…

AmEx's Digital Push Teams Pharrell Williams With Spike Lee

UGC effort may drive millennials to concert livestream

American Express is bolstering its digital efforts leading up to its Unstaged series featuring Pharrell Williams, which culminates in a YouTube and Vevo-streamed concert on June 3. While it has run…

Pharrell Williams Joins NBC’s The Voice

Musical multi-threat replaces Cee Lo Green in Cycle 7

Grammy-winning singer-songwriter Pharrell Williams is bringing his talents to NBC’s The Voice. The 40-year-old Neptunes linchpin and recent Daft Punk collaborator (“Get Lucky”) will join the popular musical competition series before the…

Twitter and Billboard Strike Deal for Social Music Charts

Will reveal the next hot acts

Twitter and Billboard have teamed up to make real-time music charts based on the musings of the social platform's 240 million users. Whether pop behemoths Katy Perry or Pharrell Williams are…

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