Peyton Manning | Adweek Peyton Manning | Adweek
Advertisement

Topic: Peyton Manning

CBS Lands Tony Gonzalez as NFL Today Analyst Dan Marino, Shannon Sharpe out as network seeks to boost pre-game ratings

CBS Sports is making some big moves at its signature pro football studio show, signing 10-time All-Pro tight end Tony Gonzalez as an NFL Today analyst. Beginning this fall, Gonzalez joins…

February 18, 2014, 2:49 PM EST

Ratings ‘Falter’ as Super Bowl Disappoints It’s all relative; blowout still delivers 96.9 million viewers

It may have been the least competitive Super Bowl in recent memory, but Fox’s coverage of last night’s Seahawks-Broncos blowout still appears to have delivered massive ratings. According to preliminary Nielsen…

February 3, 2014, 1:10 PM EST

NFL Now Is About Web Video Ads, Not Cord Cutting No YouTube, Facebook or Twitter distribution deal—yet

It's not as easy to find NFL clips on the Web as you might think. That's because the NFL hoards them on NFL.com. In fact it's easier to find Bad…

January 30, 2014, 3:32 PM EST

Poll: Who Is the Best Super Bowl-Winning QB Brand Endorser Ever? Vote for your favorite

According to marketing firm Steiner Sports, there are seven Super Bowl-winning quarterbacks that—out of the few dozen in history—stand out as brand endorsers. Check out the list below, including each…

January 24, 2014, 2:31 PM EST

Peyton Manning's 'Omaha! Omaha!' Snap Count Creates Most Random Tourism Marketing Ever Midwestern city jumps on real-time opportunity

During yesterday's San Diego vs. Denver NFL playoff game, Broncos quarterback Peyton Manning routinely hollered "Omaha! Omaha!," before getting the ball snapped to him a few dozen times while in…

January 13, 2014, 5:37 PM EST

Fox’s National NFL Games Are the Biggest Draw on TV Afternoon broadcasts up 24 percent versus prime-time showcase

Sunday Night Football may rule the prime-time roost, but it’s the late national games on CBS and Fox that boast TV’s biggest deliveries. According to Nielsen live-plus-same-day data (Sept. 5-Dec. 9),…

December 11, 2013, 3:58 PM EST

NFL Flex Schedule a Godsend for NBC Sunday Night Football swaps will keep ratings sky-high

For NBC, the National Football League’s flex schedule rules can’t kick in soon enough. Last night’s Sunday Night Football matchup (Colts-Texans) delivered relatively modest fast national ratings, drawing 15.6 million viewers…

November 4, 2013, 2:10 PM EST

How NFL Flex Scheduling Could Boost Fox’s Almost Human Many variables in play for premiere shift

After months of promoting the Nov. 4 launch of its robocop series Almost Human, Fox has decided to call an audible, announcing that it will now roll out the show…

October 22, 2013, 1:11 PM EDT

Study: Athletes Send Mixed Messages to Youth by Marketing Junk Food LeBron James, Peyton Manning, Serena Williams are the worst offenders

LeBron James, Peyton Manning and Serena Williams are tops in their sports and make great spokespeople for any marketer. But they are also at the top of a less-flattering ranker—endorsing…

October 7, 2013, 10:47 AM EDT

Manning, Denver Scare Up Huge NFL Kickoff Ratings for NBC 25.1 million fans watch as Broncos trample Ravens

Despite a half-hour rain delay and a comprehensive butt-whuppin’ that threatened to send East Coast football fans off to bed early, the 2013 NFL Kickoff Game put up huge numbers…

September 6, 2013, 5:51 PM EDT

Advertisement