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Topic: Peta

SeaWorld's Larger Killer Whale Habitats Fail to Appease Animal Rights Advocates 'A bigger prison is still a prison'

It may end up being a drop in the ocean, but SeaWorld is countering the rising tide of bad publicity, plunging investor confidence and the loss of a key sponsor. How?…

August 20, 2014, 1:00 PM EDT

The 6 Greatest Spokescats in the History of Advertising Famous felines that found careers in marketing

If anyone needed proof that catvertising has come into its own, it was the announcement earlier this summer that Grumpy Cat—the sour-faced feline who happens to have 6.3 million Facebook…

August 12, 2014, 12:22 PM EDT

PETA Wonders How You'd Feel If Your Hair Was Ripped Out Like an Angora Rabbit's Is the comparison even useful?

Plucking Angora rabbits to use their fur in clothing is like waxing the hair off unwilling humans, says PETA's latest human-shaming ad. Characteristic of the animal advocacy group's PSAs, it's designed…

June 13, 2014, 9:51 AM EDT

Adweek's Top 5 Commercials of the Week: May 16-23 Sweet dreams and troubling nightmares. Vote for your favorite spot

Looking out at the holiday weekend, it's no wonder we're dreaming here at Adweek—as are some of the brands who served up our best commercials of the week.  PETA got help…

May 23, 2014, 10:51 AM EDT

Ad of the Day: PETA and Morrissey Team Up in Powerful Plea for Veganism Lends song to short film for his birthday

At its worst, PETA can be preachy, hypocritical and gratingly annoying. But at its best, the animal welfare group is a savvy emotional storyteller that can make even the most…

May 21, 2014, 7:28 AM EDT

This L.A. Agency Creates Standout Ads for Big-Ticket Projects Clients include History, MGM and PETA

Specs Who Steph Sebbag (l.), president, and Andy Robbins, evp, motion pictures and interactive What Full-service creative agency Where Los Angeles When you’re thisclose to Hollywood, you tend to think a lot about…

April 30, 2014, 9:56 PM EDT

Slow-Motion Baby Chickens Fall From the Sky in Cutest and Saddest Easter Ad Ever Students donate spec spot to PETA

Male chicks are adorable, majestic, tragically doomed waste products in this student-created ad that PETA loved enough to turn into an official spot. German director Djawid Hakimyar tells AdFreak the story…

April 10, 2014, 10:16 AM EDT

PETA Turns to Emoji for a Seriously Cartoony Take on Animal Abuse Cruelty to characters

People for the Ethical Treatment of Animals, well known for its naked celebrity spokespeople and shockvertising, takes a slightly less controversial approach in a new campaign breaking this week. In video…

March 21, 2014, 10:18 AM EDT

PETA Sues San Diego Airport for Rejecting Anti-SeaWorld Ad Parks have faced increased criticism since Blackfish

Claiming that its anti-SeaWorld billboard was wrongfully rejected for display, PETA is suing the San Diego Airport Authority with backing from the ACLU.  The billboard pairs actress Kathy Najimy's face with…

March 12, 2014, 2:54 PM EDT

Exclusive #Oscars Data: Top 20 Brand Tweets Socialbakers stats bode well for Arby's and Victoria's Secret

Arby's Twitter conversation with Pharrell Williams during the Oscars turned out to be another big win for the brand. In a tweet, the fast-food company brilliantly revealed that it had…

March 4, 2014, 3:12 PM EST

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