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Topic: Pereira & O'dell

Plastic Bottles Dream of Thrilling Future Lives in Keep America Beautiful's Recycling Ads

Latest PSAs focus on bathroom products

Every plastic bottle in your bathroom dreams of a better life. At least, they do in Keep America Beautiful's new recycling ads from Pereira & O'Dell. The next phrase of the…

1-800-Contacts Ran the Perfect Ad on 'Eaten Alive' and It Wasn't Even (Totally) Planned

Goofy plot was a coincidence at first

Those who were disappointed that Paul Rosolie wasn't completely and totally eaten alive by the snake on Discovery Channel's Eaten Alive last night got a consolation prize—this comical ad for…

Intel and Toshiba Follow Up 'The Beauty Inside' With Alien Zombie Saga 'The Power Inside'

Sequel to big award winner

Pereira & O'Dell's social film "The Beauty Inside" for Intel and Toshiba was a major success—an engaging episodic tale with a delightful premise that propelled the small San Francisco agency…

Bottles and Cans Plead to Be Recycled in New Ads for Keep America Beautiful

PSAs from Pereira & O'Dell

Pereira & O'Dell tells stories from the point of view of trash in its new "I Want to Be Recycled" pro-bono campaign for the Ad Council and Keep America Beautiful.…

Snoop Dogg Pimps Rolling Papers With Smokable Book of Lyrics

Pereira & O'Dell lights up an innovative design

Snoop Dogg is promoting his new line of Kingsize Slim Rolling Papers with a unique smokable book. Created from rolling papers printed with his lyrics and bound with hemp and…

Skype Rips Into Twitter and Facebook in New Ads

Video calling positioned as just more human

It's a familiar gripe: Technology makes communication more efficient, but less personal. Now, Skype is looking to leverage consumer anxiety about alienation with a $12 million campaign that frames its…

Vuvuzela makes a lot of noise for World Cup

For a little plastic horn, the vuvuzela sure stirs up a lot of passion. Some have called for banning it from the World Cup because, in great numbers, it…

Bushy-faced inventors truly love their Legos

This three-minute Lego video by Pereira & O'Dell celebrates "eureka moments" when big ideas are born. It features a struggling inventor whose bushy mustache looks like it escaped…

Muscle Milk pilgrim sexing up Thanksgiving

Considering how naughty Halloween has gotten, it was only a matter of time before someone took a crack at Thanksgiving. That someone is Muscle Milk, the athletic drink…

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