Advertisement

Topic: Paralympics

Ad of the Day: Stunning New 'Superhumans' Paralympics Spot Goes Well Beyond Sport

Channel 4's infectious musical might be the best ad ever made about disability

The U.K.'s Channel 4 pulls out all the stops, as well as a a few prosthetic limbs, for this joyous, awesomely over-the-top three-minute musical film celebrating the broadcaster's upcoming coverage…

Paralympics Ad 'Meet the Superhumans' Powers to Film Craft Grand Prix

Tom Tagholm's gritty triumph

CANNES, France—The athletes are superhuman. And so was the director. Tom Tagholm's brilliant "Meet the Superhumans" commercial for the 2012 Paralympic Games won the Grand Prix in the Film Craft Lions…

Ad of the Day: Paralympic Games

Forget the Olympics. This is the summer's most stunning sports commercial

Turns out the summer's most amazing sports-action commercial isn't for the Olympic Games. It's for the Paralympic Games—and it's a triumph of skillful direction and gritty, powerful storytelling. The 90-second spot,…

Advertisement