Topic: Packaging
Miller Lite's revolutionary Punch Top can, which may completely reinvent the way high schoolers shotgun beers, frankly deserved better than the few desultory Draftfcb ads it got at last month's…
Let's face it, Miller Lite is not a beer for sipping and savoring. It is a beer for pounding back faster than your taste buds or self-esteem can acknowledge what…
I'm a busy guy. Always in a rush. On the move. Places to be. Stuff to do. Got no time. Not for commas. Or complete sentences. Enter MonoSol, a company…
Brand strategist Andrew Miller is on a mission: "Every day for 100 days, I will paint one branded object white, removing all visual branding, reducing the object to its purest…
Man, beer has gotten really arty in the last year or so. Case in point, Oh Beautiful Beer, a whole blog dedicated to "remarkable graphic design from the world of…
Charging that General Mills is misleading consumers about the nutrition and health qualities of its Fruit Snacks, the Center for Science in the Public Interest filed a class action suit…
What a wonderful thing for all you data nerds out there: Between Five Bells, an Australian wine, had begun using infographics about its wine-making process as labels on its bottles.…
Coca-Cola wants to be on a first-name basis with Australians, 150 times over. The soda brand has launched its "Share a Coke" summer campaign, in which 150 of the nation's…
After 132 years, Ivory soap is getting a makeover. A new marketing campaign from Wieden + Kennedy (and updated product packaging from Sterling) are planned for this month, with the…
PSFK noticed that microbrews are favoring cans over bottles as packaging these days, and asked its readers for more input on this observation. It seems cans retain taste better than…
