Topic: Oscars 2013
The Academy of Motion Picture Arts and Sciences rehired Smash creators Craig Zadan and Neil Meron to produce the 2014 Oscars, The L.A. Times reported, after this year's show, produced…
The debate about what is actual Twitter real-time marketing (#rtm) and what isn't seemed to hit a fingernails-on-the-chalkboard crescendo (#smh) during the Academy Awards. The only thing that seemed to…
Satirical news outlet The Onion has apologized for taking its offbeat brand of humor a step too far during last night’s Oscars, when it referred to 9-year-old Best Actress nominee…
Samsung's big Oscars ad buy was a huge success on Twitter, according to data from Networked Insights, which found that the brand had the largest volume of social media chatter…
Hey, it worked during the Super Bowl, so Oreo did its best to make Sunday night's Oscars part of a real-time Twitter marketing hot streak. The cookie brand put out…
The battle of the Oscar dresses appears to have gone to Gucci, at least when it comes to getting people talking on social media. Amy Adams and her Oscar de la…
Around 6:25 p.m. ET, #JessicaChastain was the No. 2 trending topic on Twitter (behind #Oscars2013) after the actress made her red-carpet appearance before the Academy Awards. And then by around…
A movie version of Unicorn Apocalypse doesn't sound like Oscar material, but Samsung is flooding this year's Academy Awards with ads around its development anyway, and has gotten a major…
