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Topic: original content

Report: Google Will Introduce Paid Subscriptions This Week Continues to up the ante in original content arms race

Google will introduce paid subscriptions for certain YouTube channels this week, CNET reported. A rumored à la carte service would include up to 50 different YouTube channels, with single-channel subscriptions…

May 6, 2013, 12:28 PM EDT

Fortune Writes Articles Exclusively for Advertisers Capital One is first to sign up

Advertisers looking to escape the dreaded advertorial trap and give consumers content they’ll actually read has helped create the boom in native advertising or branded content. At the same time,…

March 6, 2013, 11:37 PM EST