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Topic: Orange

Jam3 Turns Crazy Marketer Ideas Into Digital Reality

Uses cutting-edge technology to help consumers tell brand stories

Specs Who (l. to r.) Mark McQuillan, co-founder and technical director; co-founders and creative directors Adrian Belina and Pablo Vio What Digital design and development Where Toronto When Publicis and Orange came up with…

What Will You Be Like in 2034? Chat With Your Future Self in This Trippy Ad Campaign

Jumping 20 years forward

Twenty years from now, I'll be a silver-haired fox and speak with a British accent, judging from this "Future Self" campaign created by Publicis Conseil and Jam3 for European telecommunications…

General Motors and Orange Partner With Klout

Brands look to harness social influencers

General Motors Canada and Orange, the French telecom giant, have partnered with Klout as the brands look to increase social media chatter around their respective products. GM has signed a one-year…

Ad of the Day: Orange

Silence your mobile phone at the movies, or the telecom's obnoxious security police will hunt you down

Why does everybody hate the TSA so much? Totally kidding. I know why. Orange, a French telecom, scores points off our very own Transportation Safety Administration in the silence-your-cell-phone ad below…

The Spot: Cinema Sorta Vérité

A French faux blockbuster film gets an unexpected guest in this lavish telecom promo with a twist. Ooh la la!

GENESIS: In France, customers of telecom Orange can buy one movie ticket and get one free every Tuesday—perfect if you want to bring a friend along. The brief for advertising…

Orange Gets Movie Voiceover Guy to Read Your Summer Tweets

British telecom Orange and Poke London are continuing with the Twitter stunts, this time offering people the chance to tweet about their summer plans and have it read by a…

Latest real-time ad gambit: Twitter drawings

Wieden + Kennedy's response videos with the Old Spice guy have inspired a cottage industry of real-time ad efforts. Poke London is a fan of this craze, especially when it…

Orange turning around singing tweetagrams

Right on schedule, advertisers are drawing up campaigns straight out of the Old Spice social-media playbook. U.K. telecom Orange is putting its own real-time twist on the Old Spice…

Jack Black in Orange's fake 'Gulliver' trailer

I've been wanting to see Jack Black turned into a giant puppet for a couple of years now, and this U.K. cinema spot for Orange, by Fallon London, has…

Orange loves your goofy self in Saatchi ads

Saatchi & Saatchi in Switzerland and European telecom powerhouse Orange get it right in this new campaign, which is amusing and filled with fun bits while not going totally…

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