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Topic: online

Gawker to Become Politics Site in Broad Restructuring

Shuts down Defamer, Morning After and Valleywag

Following a 2015 filled with upheaval, Gawker will look starkly different as it heads into 2016. Gawker.com, which has focused primarily on the media world, will shift to covering politics, specifically…

With These 2 New Products, YouTube Hopes to Make the Season Bright for Retailers

Connecting shoppers and stores

With the holiday shopping season on the horizon, YouTube is rolling out two products designed to help retailers. After testing a pair of shopping-based products with a few select companies,…

5 Months After Bill Simmons Leaves, ESPN Finally Shuts Down Grantland

Sportswriters will be featured on other platforms

Five months after its founder Bill Simmons departed, ESPN has decided to shut down its sports and pop culture website, Grantland. "Effective immediately we are suspending the publication of Grantland," ESPN…

The New York Times Gets in Bed With Park Hyatt

Collaborates with hotel chain on live event series

The newspaper of record is working with a 5-star hotel brand to help make good on the goal of doubling digital revenue from $400 million to $800 million over the next 5…

The Internet Pushes Individual Media Use to More Than 8 Hours A Day

New ZenithOptimedia forecast

Consumer Internet use will increase 12 percent globally this year, helping drive average individual media consumption to more than eight hours a day, according to a new Media Consumption Forecasts…

Yes, Real-Time Journalism and In-Depth Coverage Can Coexist, Says Vice's Content Chief

Alex Miller values storytelling in all its forms

Specs Who Alex Miller Current gig Global head of content, Vice Previous gig U.K. editor in chief Twitter: @AlexGAMiller Age 32 Why is Vice pushing its global presence? I think this is an international generation.…

For Brands, 2015 Is Shaping Up to Be the Year of Positivity

Why Dove, Coca-Cola and McDonald’s are smiling at millennials

Can a brand help improve a consumer's state of mind or even dare to make them happier? That's what marketing for brands like Coca-Cola, McDonald's and Dove is attempting in…

Etsy's Brooklyn HQ Is Everything You'd Expect From the DIY Giant

Cozy nooks and crafts galore

Surely no one among us expected the office of the startup responsible for proliferating the DIY movement to be anything less than completely quirky and cozy. But it's much more…

This Year's Most High-Stakes Super Bowl Showdown Is YouTube vs. Facebook

How both sites stack up in the battle for brands

If you visit YouTube during the Super Bowl, you likely won't miss Anheuser-Busch, which bought the masthead of Google's video site. But the brewer's also going big on Facebook, where it's…

TV Viewing Continues to Shift Online

Online video streaming jumps 60% from previous quarter

Amid declining television ratings, Nielsen is reporting that more Americans are consuming TV shows online than through traditional channels. According to The Wall Street Journal account, viewership of live television dropped…

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