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Topic: online

The Toast Is Generating Heat Online Site is profitable after just 9 months

The Toast is singular among the ladyblogs. It is primarily a humor site with a heavy focus on the literary, pop culture and general nerdy content targeting young women. It…

April 15, 2014, 9:13 AM EDT

Don't Count Out Email Newsletters Loyalty and premium ad dollars still make the medium lucrative

While it’s unlikely that a company that focuses on email products alone will be able to survive the harsh online climate, don’t discount the less-than-sexy email newsletter. “Email continues to be…

April 15, 2014, 6:11 AM EDT

Trophy Wife Star Albert Tsai Spends His Free Time Reading Harry Potter Books He's also fascinated by Walt Disney

Specs Who Albert Tsai Age 9 Accomplishments Stars as Bert on ABC’s Trophy Wife (Tuesdays at 9:30/8:30c) Base Los Angeles I’ve read that you take all of your classes online. What’s that like? Yeah, I’m…

March 17, 2014, 12:10 PM EDT

A Look at Kids' Exposure to Ads Children see a lot of marketing messages, regardless of platform

Despite the availability of video games and streaming TV shows on mobile devices, kids still spend more time watching television than they do using any other type of media, and…

March 11, 2014, 10:37 PM EDT

Meet 12 of the Biggest Young Stars on YouTube The sensations behind AwesomenessTV's 65 million monthly visitors

In a way, it all started with Fred Figglehorn, a chipmunk-voiced, fictional 6-year-old with a dysfunctional family, manic energy and anger issues who proved to be catnip to young viewers…

March 9, 2014, 8:57 PM EDT

Women’s Budget-Conscious Magazine All You Is Stepping Outside of Walmart Audience was limited

Bargains aren’t just for Walmart shoppers anymore.    Starting in April, Time Inc.’s All You, the magazine for budget-conscious women, will be sold at stores outside the retail giant—the title’s sole newsstand…

February 23, 2014, 9:46 PM EST

Olympics Viewers Don’t Like Celebrity Endorsements Sponsor messages are OK, though

Winter Olympics will be glad to know that people who watch the games are 9 percent more likely than the general public to buy from companies that sponsor sporting events,…

February 12, 2014, 7:01 AM EST

Brands Need to Understand and Embrace the Owned Media of Apps 2014 is the year of brand as publisher

In the United States today there are more than 327 million mobile devices being used on a daily basis. According to the Pew Research Center’s Internet Project, an astounding 91…

February 10, 2014, 10:08 PM EST

Where Teens Spend Their Time Online When Not on Facebook A look at the social network’s big challengers

Despite reports that young people are moving away from Facebook, they’re still using the social network in big numbers—fully 66 percent of people 14-34 say they’re frequent users, according to…

February 5, 2014, 6:12 AM EST

YouTube Is Now Much Safer for Brands Update to comments should make engaging more comfortable

Google’s recent effort to silence trolls with a new YouTube commenting policy might actually be a boon to brands. YouTube in September began directing its users to open an account on…

November 17, 2013, 9:49 PM EST

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