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Topic: online

How Hearst's New Trend-Predicting Platform Will Benefit Advertisers

Editors can better distribute the best performing stories

For the past two years, Hearst has been quietly developing its own hit predictor. Called Buzzing@Hearst, the analytics-driven platform analyzes thousands of articles across Hearst's vast array of properties, from newspapers…

Q&A: How the New Chief Editor of Sports Illustrated Plans to Keep It at the Forefront

'Tech & Media' vertical launches today

Chris Stone may not have officially started his gig as editorial director at Sports Illustrated, but the Time Inc. veteran is already busy at work in the new role. After all, Sports Illustrated just…

Why Vice Isn't Publishing Reviews on Its New Gaming Channel

Instead focuses on personal storytelling

It already counts 11 verticals covering everything from news and sports to women's issues, music, food and tech. Now, Vice is planning to expand its scope even further, pulling back…

Gawker Has Filed for Bankruptcy and Says It Will Sell to Ziff Davis

Blog network was financially drained by legal battle with Hulk Hogan

Gawker Media filed for Chapter 11 bankruptcy on Friday, shortly before announcing the iconic blog network has reached an agreement with Ziff Davis to purchase its seven brands and other…

What Lies Ahead for Gawker Now that a Tech Billionaire Is Bankrolling Lawsuits Against It?

Cash-strapped company reportedly looking to sell

If you thought the Gawker saga would slow down as we creep closer to Memorial Day weekend, you thought wrong. Following a dizzying 24 hours that ended with Silicon Valley billionaire…

What's Causing Vice's Huge Fluctuations in Web Traffic?

It rebounded in March after a steep drop in February

Ever since Vice decided to get into the cable TV game, the self-assured digital news and lifestyle publisher has been under the microscope. That came blaringly to the fore last…

Deadspin and Jezebel Staff Members Are Writing Each Other's Stories for April Fools' Day

The results are hilarious

It's the first day of April, which means a few things: Baseball season—and by proxy warmer weather—is on the horizon, and brands and other companies will do their best to…

The New York Times Isn't Backing Down From Story That Compares NFL to Tobacco Industry

Rebuffs league's demand for retraction

Even during the offseason the National Football League can't stay out of the public eye. The New York Times has not been shy about taking on the NFL and the dangers…

Hulk Hogan Awarded $115 Million in Lawsuit Against Gawker

CEO Nick Denton: 'We expect to win this case ultimately'

Hulk Hogan may not be affiliated with the WWE anymore, but the pro wrestler pinned down Gawker Media on Friday. Following two weeks of court proceedings, which included testimony about genitalia,…

Bloomberg Will Simulcast Its NewFronts Presentation Across the Globe

If you can't make it to New York, New York will come to you

In two months, advertisers will flood New York for the annual two-week marketplace known as the Digital Content NewFronts. The presentations will be well attended, with some 37 digital video…

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