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Topic: The Onion

Univision Is Going Big on Programmatic Advertising Across All Properties

The Onion gets an automated layer

No joke: The Onion is finally going programmatic.  Univision, which has a controlling stake in the website, is launching a platform that will power programmatic ads for The Onion and other…

How The Onion Is Helping Univision Grow Beyond the Spanish-Language Market

Fake news site now part of newly created Fusion Media Group

In a move many in the industry expected, Univision took sole ownership Thursday of Fusion, which launched in 2013 as a joint venture with ABC. In doing so, Univision found a home for…

The Detour's Jason Jones Says Detoxing From Fox News 'Was Great for My Soul'

Daily Show alum talks media obsessions

Specs Age 42 Claim to fame Star and creator of The Detour on TBS (premieres April 11); former Daily Show correspondent Base New York Twitter @jonesinforjason Adweek: What's the first information you consume in the…

Why Univision Just Bought Fake News Website The Onion

Move adds 25 million monthly uniques

In news that could have been straight out of The Onion itself, Univision has purchased a stake in the satirical news outlet. Terms of the deal were not disclosed. The top…

Kenan Thompson Is 'Dr. Jimm' in The Onion's First Branded Content for Facebook Anthology

Dell, HP, Intel, Lenovo and Microsoft signed on

It's a fear most of us have: turning into our parents. So, The Onion decided to channel that unease while showcasing the newest innovations in personal computing. The nine-part series "Help!…

How Trevor Noah Is Making The Daily Show His Own, Without Changing It Completely

Late night’s only millennial host opens up about his first month

On Sept. 28, the final piece of the recast late-night lineup clicked into place with the debut of The Daily Show With Trevor Noah. Replacing an icon like Jon Stewart…

Is Facebook Trying to Edge Out YouTube?

More publishers are debuting exclusive, optimized content

On April 30, Popsugar will announce a daily show called Popsugar Rush at its Digital Content NewFronts presentation. But rather than have viewers catch the program on its women's lifestyle…

No Joke: Overstock.com Is Getting Into Streaming, as The Onion Predicted It Would

2013's gag is 2015's reality

Today, in a move that pits the company against Amazon, online retailer Overstock.com said it would launch its own streaming and video-on-demand services, slated to be available by the middle…

Google Program Lets Readers Pay a Buck a Month to Block Ads

Test partners include The Onion, Imgur and Mashable

Web publishers for 15 years have struggled with getting readers to pay for content they are accustomed to acquiring for free. Pay walls have been built and dismantled, print-and-digital packages…

Lenovo Not Afraid to Make Fun of Itself in Native Content

Targets niche Onion, Reddit audiences with web series

Most computer tech companies don't want to damage their products, yet Lenovo is asking consumers to imagine creative ways to destroy its laptops.  It partnered with Onion Labs, the satirical newspaper's…

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