Topic: Omnicom

The Truth Comes Out: Omnicom-Publicis Merger Was Actually a Zany Agency Prank

Fred & Farid case study takes full credit

In the weeks since the Omnicom and Publicis Groupe megamerger fell apart, many have been asking why such a problematic union was proposed in the first place. Well now we…

Omnicom is greener than IPG (by a shade)

Omnicom takes top honors in Newsweek's Green Rankings 2009 report—among ad holding companies, that is. It is quite a bit back in the pack, at No. 472, out of…