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Topic: Omnicom

Inside TBWA New York's Reinvention After exec changes and account losses, shop aims to become network flagship

Even in the rough-and-tumble New York agency world, TBWA\Chiat\Day has stood out as one of the most volatile shops trying to right itself in recent years.    Creative highs have been followed…

February 16, 2015, 10:26 PM EST

24 Hours in Advertising: Wednesday, Feb. 11, 2015 Models channel Lowe for DirecTV, cinemagraphs are spreading and Omnicom's Q4 gains

Here's everything you need to know about the last 24 hours in advertising, in case you blinked. Buzzing on Adweek: Facebook courts advertisers with a captivating ad format Cinemagraphs, still images with a…

February 11, 2015, 12:00 AM EST

Facebook Brings New Partners Into Its Ad Network of the Future Publicis, Mediaocean and Merkle join Atlas

Facebook is opening its ad tech to more agencies and brands after making a round of new deals with big holding companies and advertising software firms. Publicis and its tech arm,…

February 10, 2015, 12:55 PM EST

Omnicom Posts Double-Digital Net Income Gains in Q4 and All of 2014 Advertising operations, North American region drive organic growth

Omnicom Group said today that organic revenue in the fourth-quarter increased nearly 6 percent, driven by operations in its largest operating region, North America. Overall global revenue climbed 3 percent…

February 10, 2015, 8:45 AM EST

Ace Hardware Has a Creative Review Underway Retailer spends over $50 million in media annually

Ace Hardware is in the early stages of a creative review, according to sources, who said a request for proposals is likely out to agencies. It is not immediately clear…

February 5, 2015, 1:08 PM EST

What Kinds of Super Bowl Ads Generated the Most Online Buzz? How celebs, hashtags and logos fared

Now that the advertising industry has dissected which Super Bowl brands nailed and failed TV creative last night, it is probably a good time to take a look at how…

February 2, 2015, 3:17 PM EST

Why This Agency Chief Is Stoked About the 'Internet of Things' It's all about connection for Omnicom's Daryl Simm

Omnicom Media Group held a party for its clients and bigwigs at Hyde Bellagio to kick off this year's Consumer Electronics Show. Adweek caught up with host Daryl Simm, chairman…

January 6, 2015, 1:02 PM EST

Maurice Lévy Dropped $3.7 Billion on Sapient. Now What? Publicis is rewiring for the future

Acquisitive Publicis Groupe chief Maurice Lévy champed at the bit during the nine months of merger negotiations with Omnicom, putting his ability to buy shops on hold. After the collapse…

November 10, 2014, 12:02 AM EST

Instagram's Video Ads Are Finally Live, and Here Are 4 From Major Brands Disney, Activision and Banana Republic among early buyers

After six months of testing, Instagram's video ads are officially here. Instagram, owned by Facebook, has deals to show 15-second autoplay spots from Disney, Activision, Lancome, Banana Republic and CW. The…

October 30, 2014, 3:00 AM EDT

Publicis Groupe Blames Weak Q3 on Merger Distractions Organic growth rose just 1%

Publicis Groupe had another weak earnings period in the third quarter, as chief Maurice Lévy alluded to the company’s failed $35 billion merger with Omnicom and admitted "management was too…

October 23, 2014, 9:26 AM EDT

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