Topic: Olympics
Procter & Gamble is the Usain Bolt of 2012 Olympic sponsors, judging by the fun animated infographic below, which pits brands against one another in a mad dash to viral…
It's rare to to see a drug ad that isn't, at best, bore-you-to-tears dull. But GlaxoSmithKline launched a new spot this week that's actually worth watching. Created by TBWA in London…
Wieden + Kennedy in Portland, Ore., has had an enormous success with "Best Job," its Procter & Gamble commercial saluting moms ahead of this summer's Olympic Games. The ad has…
The time difference with London will be exhausting and exasperating for people in some parts of the world as they try to watch the Olympic Games this summer. But instead…
Welcome to the Hispanic TV mirror universe: Telemundo completed its upfront sales for the 2012-13 season last Tuesday, according to evp of ad sales and integrated marketing Dan Lovinger, and…
Nike's been going in a weird man-becomes-machine direction lately, so it's no surprise that its Olympic-times Camp Victory installation in Eugene, Ore.—a collaboration with design agency Hush, Skylab and others—looked…
Negotiations for Major League Baseball’s national TV rights deals are likely to be the knottiest in sports media history, as fundamental pricing agreements will be complicated by a host of…
Timed to coincide with Title IX’s 40th anniversary, Nike and Wieden + Kennedy have created this “Voices” ad paying tribute to female athletes who triumphed in the face of locker…
British Airways has an unexpected bit of advice for its typical customers: Don’t fly. The message is aimed at Brits who might be tempted to skip the country during the…
It's hard to remember that outside the U.S., countries occasionally use money from the lottery to fund things other than the basic functions of state government. (I know, I know,…
