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Topic: Olson

Mitchell Caplan Joins Olson as CMO Formerly with McCann, Y&R

Olson, in its bid to become a national player, has added another New York ad executive to top management: Mitchell Caplan, the former chief marketing officer at McCann Erickson and…

November 15, 2013, 12:52 PM EST

Olson Wins Supercuts Was at DDB, Chicago

Olson made the cut: The Minneapolis independent won Supercuts, prevailing in a review in which it competed against agencies like Cramer-Krasselt, Chicago and Barrie D’Rozario Murphy, Minneapolis. The business was previously…

November 12, 2013, 4:27 PM EST

Commerce Bank Goes to Olson Minneapolis shop beats out Richards Group, Rodgers Townsend

Commerce Bank has tapped Olson to handle marketing for its retail, commercial and trust units. The shift came after a review following the bank’s parting of ways with 14-year incumbent Bernstein-Rein,…

November 1, 2013, 2:05 PM EDT

TiVo Gets Sappy With Roamio Campaign Love is in the airwaves

TiVo is getting back in the advertising game, and it's feeling very romantic. After abstaining from running a campaign since 2010, the on-demand brand began in August of this year teasing…

September 13, 2013, 4:56 PM EDT

Ad of the Day: Oscar Mayer This Father's Day, say it with bacon

For their upcoming Hallmark holiday, the fathers of the world do not want a Rubik's Cube pencil holder, a madras button-down shirt or a leather six-pack holder (that's for poseurs). What…

June 6, 2013, 12:19 PM EDT

Cramer-Krasselt Beats the Odds to Keep Porsche In a rare case, incumbency has its rewards

Cramer-Krasselt has beaten the historically poor odds of retaining an account in review, beating back thick competition to remain lead creative agency on Porsche. The other contenders for the account, with…

May 21, 2013, 12:51 PM EDT

Royal Canin Turns to McKinney for Branding First work, a digital effort, to break next month

Fourteen months into his tenure as U.S. president of pet food player Royal Canin, Keith Levy is ready to plant his brand flag. Historically, the company’s marketing has been modest and…

April 19, 2013, 4:20 PM EDT

Meet the Porsche Final Five Creative review enters its final stages

Five agencies remain in the hunt for Porsche Cars North America's creative account. Sources identified the shops as McKinney in Durham, N.C.; Droga5 in New York; Crispin Porter + Bogusky in…

February 13, 2013, 3:43 PM EST

Dunder Mifflin's Super Bowl Spot Wages 'Paper War' Florida man gets $15,000 for creating ad

Dunder Mifflin released its Super Bowl spot called "Paper War" online Thursday night, ending a crowdsourcing contest and awarding Freddy Rabbath of Tallahassee, Fla., $15,000 for creating the winning ad. The…

January 31, 2013, 10:45 PM EST

Top 10 Commercials of the Week: Nov. 2-9 Brands get cooking, Switzerland kills time, and one agency discovers the holy grail of how to go viral

This week, long-lost lovers got knocked off their feet by new appliances, Dewar's demonstrated that you needn't have a Y chromosome to enjoy a "drinking man's scotch," and smartphones went…

November 9, 2012, 8:09 AM EST

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