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Topic: Old Spice

Brand-New Manly Man Freshens Up Old Spice Campaign

Isaiah Mustafa suddenly has some competition. Copyranter points us to this new Old Spice spot from Wieden + Kennedy, in which a brand-new super-suave, non-Mustafian spokesman treks through a jungle…

April 20, 2011, 10:32 AM EDT

Behind the scenes of the latest Old Spice ad

Old Spice takes you behind the scenes of "Scent Vacation" (the ad with the mountain-goat harp) in this video, which features cameos by Wieden + Kennedy creatives Eric Kallman and…

March 2, 2011, 2:20 PM EST

Old Spice guy pairs up with Komodo dragon

Isaiah Mustafa returns in this new clip to plug Old Spice's Komodo body wash. Based on the beast's actual behavior and dietary habits, here's what would happen if a Komodo…

February 18, 2011, 9:09 AM EST

Old Spice guy takes you on a scent vacation

Well, here it is—Old Spice's new Isaiah Mustafa spot, which 16-year-old "superfan" Chris Gatewood enjoyed all by himself for the past 24 hours before posting it to his Web site…

February 4, 2011, 4:28 PM EST

16-year-old superfan gets new Old Spice ad

Old Spice has set its "Superfan" plan in motion, officially handing its latest commercial to a single fan—a 16-year-old named Chris Gatewood—to do whatever he wants with before Monday, when…

February 4, 2011, 10:06 AM EST

Poll: Has the Old Spice guy run his course?

Does the Old Spice guy still smell fresh, or has he passed his sell-by date? My colleagues Rebecca and Ellie are excited for Isaiah Mustafa's return. Still, I can't help…

January 27, 2011, 10:39 AM EST

Old Spice guy returns to say he is returning

Isaiah Mustafa, the only Old Spice guy who doesn't need an epic mount in the form of a raven or tiger, has returned in order to announce that he's returning.…

January 26, 2011, 1:07 PM EST

Isaiah Mustafa hosting TBS funny-ads show

Think the 30-second spot is dead? Cable channel TBS does not agree, and intends, with more flourish this year, to draw an audience to watch an entire hour of advertising.…

December 16, 2010, 3:08 PM EST

Old Spice parodies getting quite regrettable

We reached the expiration date on Old Spice parodies a while ago. That hasn't stopped them coming and coming and coming. Even venture capitalists are getting in on the act.…

December 16, 2010, 2:19 PM EST

R-rated Old Spice spoof honors Page 3 girls

Old Spice parody turns racy with this effort from Britain's Sun newspaper honoring the 40th anniversary of its Page 3 girls (who've famously graced the tabloid's pages topless since Nov.…

November 11, 2010, 1:19 PM EST