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Topic: Ogilvy & Mather

Ogilvy Slashes Staffing in Its L.A. Office Cut leaves a headcount of 15

Ogilvy & Mather is slashing staffing in its Los Angeles office due to dramatic spending reductions from a couple of its largest clients. Effective Feb. 3, the agency is cutting 33…

January 10, 2014, 4:52 PM EST

TD Ameritrade Launches Creative Review Media spending totals about $100 million a year

TD Ameritrade is looking for a new creative agency after splitting with incumbent Goodby Silverstein & Partners. In October, the online broker replaced chief marketing officer Phil Bowman with Denise Karkos,…

January 9, 2014, 6:47 PM EST

Ogilvy Chicago Wins Sargento Cheese Succeeds Grey on the business

The Chicago office of Ogilvy & Mather has won Sargento's creative account after a review that was managed by Select Resources International. Ogilvy takes on lead creative and digital duties for…

January 9, 2014, 10:26 AM EST

Social@Ogilvy Gets a New Global Chief Ex-journalist Thomas Crampton takes the job

Ogilvy & Mather has filled the top slot at its social media practice with a regional leader and former journalist. Thomas Crampton, who has run the Asia-Pacific region of Social@Ogilvy, is…

December 19, 2013, 11:16 AM EST

McCann’s Gustavo Martinez Takes Global Role at JWT Will succeed Bob Jeffrey as CEO in 2015

JWT has recruited McCann Worldgroup’s Gustavo Martinez to become global president and succeed Bob Jeffrey as CEO. Martinez, who was president of Europe and Asia at Worldgroup, will join JWT in…

November 5, 2013, 6:13 PM EST

America’s Largest Spectator Sport Is Finally Embracing Digital Nascar’s new multifaceted social campaign

@JimmieJohnson thinks fans need to grow beards if he’s going to win the current Sprint Cup Chase. And as they tweet him pictures of themselves in fake beards, they often…

November 3, 2013, 9:56 PM EST

M&C Saatchi Makes a Change in Strategy N.Y. shop recruits Graceann Bennett to lead strategic planning

Jeff Brooks enjoys project work but craves retainer relationships. To that end, Brooks, the CEO of M&C Saatchi, New York, is making a change in his leadership team. Sveta Doucet, who…

October 18, 2013, 12:58 PM EDT

Mcgarrybowen Adds Chief of Staff Daniel Korn hails from Ogilvy & Mather

Daniel Korn, the North American business development director at Ogilvy & Mather since 2010, is joining mcgarrybowen as chief of staff, a new position. Korn will be based in New York…

September 6, 2013, 4:50 PM EDT

David&Goliath Hires Account Chief to Lead New Business Takes a road frequently traveled

The road to agency new business chief is paved with former account leaders. The latest example is Kingsley Taylor. Taylor, the new director of new business at David&Goliath, was previously a…

August 29, 2013, 1:21 PM EDT

Here's Who May Gain From Publicis-Omnicom Client Fallout With wide agency rosters, big marketers have options

As questions about marketer conflicts hover over the Publicis Omnicom Group deal, creating the real prospect of client fallout, rival agencies already working for such marketers seem best positioned to…

July 30, 2013, 4:40 PM EDT

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