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Topic: Ogilvy & Mather

Expedia Says Travel Makes You So Interesting, You'll Ruin the Lives of Professional Entertainers New ads in campaign honored at Cannes

Expedia travels into amusing territory with three new commercials from Ogilvy & Mather in London. In each spot, achingly average people become intensely interesting to friends and co-workers after taking…

July 7, 2014, 11:06 AM EDT

Dove's 'Beauty Patch' Already Has 13 Million Views Skincare brand does it again, sits atop Top 10 video rankings

Dove's Beauty Patch video has been viewed a whopping 13 million times in six days on YouTube, per the brand's account on the social vids site. Not surprisingly, that kind of…

April 15, 2014, 1:30 PM EDT

Tweeting Bra Lets the World Know Each Time It's Unclasped Cancer awareness stunt encourages self-exams

If tits could tweet, they'd probably have a lot to say; but since they can't, they'll have to settle for the next best thing: a tweeting bra. OgilvyOne Athens has…

October 25, 2013, 9:28 AM EDT

After Viral Success of Inequality Ads, Creators Say They Will Expand Campaign 'Auto-Complete Truth' sparks global debate

Late last week, a creative twist on print advertising became a global phenomenon, as the "Auto-Complete Truth" campaign for UN Women exploded across social media and generated worldwide discussion. AdFreak's writeup…

October 24, 2013, 1:08 PM EDT

Powerful Ads Use Real Google Searches to Show the Scope of Sexism Worldwide Simple visual for inequality

Here's a simple and powerful campaign idea from UN Women using real suggested search terms from Google's autocomplete feature. Campaign creator Christopher Hunt, head of art for Ogilvy & Mather…

October 18, 2013, 12:02 PM EDT

Muhammad Ali Is Star and Subject of Louis Vuitton's Latest Ads Legendary boxer appears in print, is saluted in film

Louis Vuitton's Core Values campaign isn't just about classy celebrity photos. Well, OK, it kind of is. But the fashion brand knocks it out of the park with its latest…

August 6, 2012, 3:07 PM EDT

Ogilvy's 'Rugbeer' Vending Machine Dispenses Bottles When You Tackle It An inversion of Coke's Hug unit

To placate northern Argentina's rugby fans and their insatiable lust for hitting things really hard, Ogilvy created a "Rugbeer" vending machine for local beer Cerveza Salta. You have to tackle…

June 20, 2012, 3:12 AM EDT

Energy Drink Makes the Most of the Buttered-Cat Paradox Age-old physics law inspires Ogilvy ad

It's an old law of jocular physics: the buttered-cat paradox. Falling toast always lands on the buttered side, and falling cats always land on their feet. So, combine those two…

May 14, 2012, 1:13 PM EDT

Dove Lets Women Give Facebook Advertising a Makeover Australian app counters body-hating ads

Dove Australia has created the world's first makeover targeted at advertisements instead of women. Created by Ogilvy, the campaign introduces an app that lets Facebook users choose a feel-good message…

April 25, 2012, 9:17 AM EDT

Rice Company Serves Up a Different Kind of 'Super Bowl' Spot Utterly manipulative yet irresistible

This Chinese New Year-themed spot, which fits bowls of rice into its story line, packs more punch than most of the bikini- and effects-driven Super Bowl commercials that have been…

January 26, 2012, 8:21 AM EST

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