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Topic: Nintendo

Fine Bros. Discover Kids Don't Like Game Boys Anymore

Old school device doesn't cut it with today's crowd

There was a time that having a Game Boy meant you owned the coolest toy on the market. Today's kids, however, don't think it's worth writing home about. Fine Brothers Entertainment…

The 10 Best Brand Channels on YouTube

Go Pro No. 1, followed by Six Pack Shortcuts

YouTube has anointed GoPro the No. 1 brand on the site with its inaugural monthly leaderboard. Google quietly released the top 10 YouTube brands this week, looking at the highest…

Check Out the Top 10 Brands on Tumblr

Disney and Facebook generate lots of buzz

Tumblr has work to do before becoming the next big marketing channel, but that hasn't stopped brands from getting on board with the hip publishing platform. Union Metrics shared a…

Nintendo Adds Deutsch L.A. to Its Roster

Primary focus will be digital marketing

Deutsch LA has filled the hole where Sony PlayStation used to be. The Interpublic Group shop has joined Nintendo’s roster of creative agencies after a review, the company has confirmed. Principally,…

8 Types of Real-Time Marketing, and the Brands That Got It Right

Being great in the moment

Like Mother Goose's girl with the curl on her forehead, real-time marketing can be very, very good—but when it is bad, it is horrid. "Just because you can doesn't mean you…

Consumers Like Microsoft Nokia Deal, At Least Based on YouTube Numbers

Nintendo, MotoX command top spots on VideoWatch brand video ranking

In the smartphone game, Microsoft has been a distant third-place player for a while, which is what makes the company’s acquisition of Nokia so interesting. It looks to be a…

Your Kids Have the Same Media Habits as You Do

Growing up digital

When it comes to technology, you don't stand a chance against your kids. Born into a digital world, tweens—those age 7-13—have unprecedented access to devices and gadgets. Half of 10-…

People Don't Use TV Apps, and Mobile Gaming Is Set to Implode

Bold rhetoric from top executives and analysts at CES

If you spent any time walking around the various small cities that the major electronics companies erected last week at CES, you probably noticed how confident their executives were that…

Eight Digital Trends to Watch in 2013

Look for Amazon to pounce, two-screen viewing to take hold and Pinterest to be bought

Making predictions in digital media can be a dangerous game. Conjecture such as "2006 is going to be the year of mobile" come to mind. How many of us this…

Wii U Commercial Is a Spectacular Dubstep Disaster

Spot crushed under weight of its grating music

Some readers felt we were being premature when we announced the death of dubstep at the hands of advertising earlier this year. But now you're going to wish we'd been…

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