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Topic: Nike

Crispin Porter + Bogusky Taps Spence Kramer for New Global Managing Director Role Joins from Wieden + Kennedy

Spence Kramer has joined Crispin Porter + Bogusky as global managing director, a newly created role.  He will work on global business across the agency's eight offices (Los Angeles, Boulder, Miami, São…

May 8, 2014, 10:56 AM EDT

Pulpo Media Debuts Data Platform for Hispanic Advertisers Brands' targeting gets more sophisticated

Pulpo Media, an agency that services brands such as Kellogg's, Nike, General Mills, Disney, Best Buy and FedEx, has announced a data platform that is designed to better define Hispanics…

May 6, 2014, 12:49 PM EDT

Mindshare Taps BlabPredicts to Better Plan Digital Campaigns Adds to the media agency's real-time data outfit, The Loop

Mindshare has inked a deal with Blab to use the BlabPredicts system, which is designed to help brands understand social media conversations within 72-hour windows. The media company, with offices…

May 5, 2014, 9:30 AM EDT

Adweek's Top 5 Commercials of the Week: April 25-May 2 These new spots were all about overcoming obstacles. Vote for your favorite

This roundup of the week's best ads speak to the various obstacles we encounter in our lives—both the small hurdles and those that at first may seem insurmountable. The lesson…

May 2, 2014, 10:28 AM EDT

Ad of the Day: Nike Reaches High and Low in Perfectly Gleeful 4-Minute World Cup Spot Ronaldo, Neymar and Rooney, but also Kobe and the Hulk

Nike's launch spot for its "Risk Everything" campaign around this summer's World Cup was somber and serious—with the darkness of Jonathan Glazer's direction in some ways running counter to Nike's…

April 25, 2014, 1:57 PM EDT

Conservative Christian Activists Have Some Major Brands in Their Sights Which companies are rated the least and most holy?

Not every brand, it appears, will get through the pearly gates. After flexing their influence with respect to entertainment content—backing Phil Robertson of A&E’s Duck Dynasty after his anti-gay comments and…

April 20, 2014, 9:49 PM EDT

Adweek's Top 5 Commercials of the Week: March 28-April 4 The World Cup battles begin with big ads from Nike, Coke and Pepsi

Are you ready for some futbol? Three of this week's best ads center on the FIFA World Cup tournament in June. Nike was out of the gate first with a spot…

April 4, 2014, 10:12 AM EDT

Ad of the Day: Nike Launches 'Risk Everything' Campaign Ahead of the 2014 World Cup Jonathan Glazer directs Neymar, Ronaldo and Rooney

It's a World Cup year, which means only one thing for soccer's major international stars. They're about to feel an almost unbearable amount of hellish pressure. Nike—which isn't a World Cup…

April 1, 2014, 1:56 PM EDT

Wieden + Kennedy Finds Its First Ads Ever, Made for Nike, on Dusty Old Tapes Client's first national broadcast work had been lost for decades

Nike running: So easy, a caveman can do it? Wieden + Kennedy made quite the discovery earlier this month. The agency says it's "pretty damn pumped" to have finally found the…

March 25, 2014, 11:25 AM EDT

The Winner of March Madness? Nike in a Rout 43 of the 68 tournament teams sport the swoosh

While it’s anyone’s guess as to which team will cut down the nets in AT&T Stadium on April 7, the consensus favorite on the apparel front is Nike. Last season, Nike…

March 17, 2014, 6:35 AM EDT

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