Nike | Adweek
Advertisement

Topic: Nike

Let It Bleed: UFC Is Big Business for Fox Network sells out sixth MMA card, doubles up on clients

The Ultimate Fighting Championship has gone mainstream, and the proof is in the ad inventory. On the eve of Fox’s sixth live UFC showcase, the network is completely sold out for…

January 25, 2013, 2:37 PM EST

Top 10 Commercials of the Week: Jan. 18-25 Nike counts on Kobe, Barclays counts your pennies, and you can count on the Guinness clock

This week, Starbucks shows some love for the most hated day of the week, Dean Winters brings more mayhem for Allstate, and Internet Explorer—like many of us—is nostalgic for the…

January 25, 2013, 8:42 AM EST

Ad of the Day: Nike Love him or hate him, you'll enjoy W+K's hugely entertaining new Kobe Bryant spot

Lots of people don't have much use for Kobe Bryant, but his new Nike spot really is one of the most enjoyable ads he's ever done. The Los Angeles Lakers star…

January 18, 2013, 12:22 PM EST

Rory McIlroy and Tiger Woods Trade Shots for Nike Golf W+K spot echoes other sports-rivalry ads

Rory McIlroy made headlines this week by signing an endorsement deal with Nike worth a gazillion bucks (or at least $20 million a year for five years, possibly more). The…

January 16, 2013, 9:14 AM EST

Top 10 Commercials of the Week: Dec. 28 - Jan. 4 Nike disses the NHL, Fiat raps about motherhood and Pixar goes back to college

This week, cigarettes get tumorous and even more disgusting in a new PSA, Cookie Monster quickly breaks his New Year's resolution and Apple's timing is off in its promotion of…

January 4, 2013, 10:07 AM EST

Nike Scores With New Ad as Fans Declare, 'Hockey Is Ours' Defiance in face of NHL lockout

Hockey die-hards should be stirred by this Nike spot that captures fans' passion for the game and, by implication, their displeasure with the ongoing NHL lockout. The company and its…

January 2, 2013, 11:14 AM EST

Before Life as Call Girl, Olympic Runner Starred in Controversial Nike Ad NBC pulled Suzy Favor Hamilton spot in 2000

A three-time Olympian and star of a controversial Nike ad from the 2000 Summer Games has recently been living a double life as a high-price call girl, according to a…

December 21, 2012, 12:55 PM EST

YouTube's 20 Most Watched Ads of 2012 Nike, Pepsi and VW lead the way; Old Spice places most spots overall

Nike, Pepsi and Volkswagen, three global marketers that are old pros at creating blockbuster video content, produced the three most-watched commercials on YouTube this year, according to the video site's…

December 13, 2012, 6:36 AM EST

Google Tops Nike for Most Online Video Shares in 2012 Coke also rises in Unruly Media's annual list

Google's videos have always attracted a mass following on the Internet, partly thanks to the tech giant's massive online ecosystem. But the company truly broke through in 2012, with the…

December 10, 2012, 1:34 PM EST

Advertisement