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Topic: Nickelodeon

Kids Are Watching the Weirdest Stuff on TV—and It's Not Always From Kids' Networks

Telenovelas are among the highest-rated deliverers of kids 6-11

The kids market is a place where fierce competition rages between otherwise cuddly characters like Bugs Bunny and Mickey Mouse (yes, both are still around, albeit in newer, hipper incarnations),…

Predictive Data Boosts Social Messaging by 91%

Helps media and entertainment brands the most

Real-time social messaging is most beneficial to brands in the media and entertainment sectors, according to SocialFlow's latest study that examined 1.6 million posts by brands. The New York company found…

The 10 Strangest TV Promo Items We've Ever Received

Press kit swag from masks to flasks

Television series fight an uphill battle to get noticed. There's not just too much content on television for even the best team of TV writers to watch it all, there's…

What Women Watch on TV

Their viewing habits may surprise you

In last season’s premiere of FX’s American Horror Story, two teenagers are lying on the bed, nervously making out. “I don’t want to hurt you,” says the boy, moments before…

Google and Viacom Finally Bury the Hatchet

Lengthy appeals process ends

After years of in-court bickering and appeals overturning appeals, Google and Viacom have finally decided to end their lengthy legal squabble over more than 150,000 clips on YouTube of everything…

Nickelodeon's Jim Perry Is Courting More Adult Advertisers

Upfront slate features studio partnerships

Nickelodeon revealed its slate to advertisers yesterday, and while it's all squeaky-clean kids' fare (well, relatively speaking: "As you can see from the reel, bathroom humor still works," observed Nickelodeon…

The Story of Kids TV Mastermind Fred Seibert

Cultivating a whole new generation of weird in animation

Fred Seibert is sitting in his New York office, filled with Legos and comic books, talking enthusiastically about his first big failure. Thirty-two years ago, Seibert was hired away from his…

Nickelodeon Programming Exec Talks About What Defines the Post-Millennial Generation

Sarah Noonan also discusses finding the next hit kids show

Specs Who Sarah Noonan Age 44 New gig Svp, live-action content, Nickelodeon Old gig Svp, casting, Nickelodeon You’re best known for casting celebrity voices on SpongeBob as well as The Fairly OddParents and Jimmy Neutron.…

Viacom Sees a Softer Scatter Market in November, Recovers in December

Dauman says ratings are up again, especially at Nick

Viacom's Q4 earnings call included the first discussion of scatter cable prices so far, with the company reporting a 3 percent increase in the market "tempered somewhat by ratings at…

No Ads for New Nickelodeon Channel (Yet)

Programmable kids' net may opt for parent-targeted spots

My Nickelodeon Jr. is set to launch on Verizon in the coming months—and presumably on other systems soon thereafter—but there's one thing you won't be seeing on the network at…

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