Topic: Nhl
Months after Dick Ebersol revealed plans to discard the Versus brand, NBC Sports Group is preparing a Viking funeral for it. Always something of an odd fit for the aspiring sports…
Comcast’s NBCUniversal recently managed to extend its deal for TV rights to National Hockey League games. Now, it’s getting involved with the NHL’s (rather head-scratching) new venture: superheroes. The Los Angeles…
The Stanley Cup Finals begin Wednesday, with the Boston Bruins and Vancouver Canucks squaring off for the NHL title. But Reebok has a soft spot for the Chicago Blackhawks, who…
A day after a newspaper reported that Dick Ebersol was on thin ice with his new bosses, the TV sports veteran scored a hat trick, securing a new deal with…
In their first duel since Comcast and NBCUniversal joined forces, NBC has iced ESPN out of the NHL rights package, signing a deal that sources say will span a decade. While…
Young & Rubicam in New York finds just the right words—none at all—in the excellent NHL promo below for the Stanley Cup Finals, which Chicago currently leads Philadelphia by…
Nine NHL playoff teams have launched a charity Beard-a-Thon campaign, with ad support by Cenergy and Fuseideas. Hockey players like to grow beards because it hides their many facial scars.…
Pittsburgh has other pro sports teams besides the Super Bowl-winning Steelers? It's true! But they're all hopeless losers who haven't worn championship rings since dinosaurs roamed the earth. All the…
I usually hate commercials that use tough-guy sports metaphors. But this MasterCard spot by MacLaren McCann in Toronto "cuts" through the clutter in the most literal sense of the word…
One city picking a fight with another city? You'd have to say that this nicely captures the spirit of pro hockey. The Detroit Red Wings won the National Hockey League…
