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Topic: Nfl

NFL Tops Jeter's Last Game in Twitter TV Ratings

Cowboys-Saints contest takes first place

NBC’s Sunday Night Football contest between the New Orleans Saints and Dallas Cowboys came out on top of Nielsen’s TV Twitter ratings for sports programs this past week. The game was…

GoPro and the NHL Have Signed a Deal That Will Give Hockey Fans a Player’s POV

Footage will appear in promos, online and be woven into telecasts

Ever wonder what’s it like to be Patrick Kane of the Chicago Blackhawks streaking in on a breakaway? Or New York Rangers goalie Henrik Lundqvist blocking a 100 mph shot?…

#FreeSimmons Is Trending on Twitter in Support of Suspended ESPN Journalist

Bill Simmons sounded off on NFL commissioner

Grantland editor in chief Bill Simmons' profanity-laced rant about NFL commissioner Roger Goodell may have placed him in hot water with his company, but the public is showing overwhelming support…

The NFL Names Dawn Hudson as Its New CMO

Pepsi marketing vet accepts challenging role

The National Football League, beleaguered by negative publicity in recent weeks, today announced that former PepsiCo CEO Dawn Hudson is its new chief marketing officer.  "We are looking forward to working…

Old Spice's Man-Robot Sits Down With Drew Brees, and It's Awkwardly Amusing

Cue the jazz, the laughs, and the pain

If watching Drew Brees talk to a hyper-awkward robot for six minutes is your kind of thing, then Old Spice has an ad for you. The New Orleans Saints quarterback keeps…

Nike Cuts Adrian Peterson as Brands Continue to Condemn NFL

Marketers have reached a tipping point

Nike will no longer sponsor National Football League star Adrian Peterson, who was re-suspended by the Minnesota Vikings this morning stemming from allegations of abusing his 4-year-old son. "Nike in no…

Brands Sound Off on the NFL's Brutal Episodes [Updated]

Budweiser, Radisson send pro football a message

UPDATE: Castrol, PepsiCo, Procter & Gamble's Cover Girl, Campbell's Soup and Visa have joined the chorus of advertisers criticizing the NFL since this story published yesterday. Anheuser-Busch scolded the National Football…

Cover Girl Ad Gets Photoshopped Into a Strong NFL Protest Meme

#GoodellMustGo image goes viral

The National Football League's problems of the last week are well known. But now social media users—particularly on Twitter—are passing around a Photoshopped version of a Cover Girl ad that's…

Has the NFL Ever Gotten Off to a Worse Start?

Ray Rice, Adrian Peterson cases fuel nightmares for the league's brand

It's only the second week for the sports media powerhouse that is the National Football League, but pro football has already topped headlines for all the wrong reasons. On Friday afternoon,…

74% of Packers-Seahawks Google Searches Came Via Smartphone

Game-day data underscores mobile's emergence

During last Thursday’s Packers-Seahawks matchup, smartphones were used in 74 percent of Google searches about the game, per the Mountain View, Calif.-based digital giant. And 33 percent of football-related searches…

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