Advertisement

Topic: Nfl

Why Yahoo Is Treating the NFL's First Online-Only Livestream Like It’s the Super Bowl

More than 30 advertisers are on board

Yahoo is ready for its close-up. On Sunday morning, the 20-year-old Web portal will become the first online outlet to exclusively carry an NFL game when it streams the Buffalo Bills-Jacksonville…

How Will the Fantasy Football Fiasco Affect NFL Teams' Sponsorship Deals?

28 clubs are on the hook

To help keep stadium seats filled this season, teams like the New York Jets are offering sponsored fantasy football scores and TV highlights on their video boards to replicate the…

Every Kid Gets a Trophy? No Thanks, Says Kia in This Sunday Night Football Ad

'Built for football families'

Kia Motors takes on the "participation trophy" culture that's overtaken youth sports in this new national campaign by David&Goliath for the 2016 Kia Sorento, supporting Kia's sponsorship of Sunday Night…

How 6 Powerful Women in Media and Marketing Redefined the Rules of Leadership

It starts with authenticity

Women are having a moment. Ignited by Sheryl Sandberg's manifesto, Lean In, the issue of gender equality became part of the national discourse. And it has remained there thanks in large part…

These 3 New Developments Show Why It Continues to Be Snapchat’s Year

NFL, Burberry and Goldman Sachs jump on

When it comes to social media, it's becoming safe to say that we'll remember 2015 as the year of Snapchat. The app was already wildly popular with high school and…

7 Under-the-Radar Accounts Sports Fans Should Really Be Following on Twitter

These people know how to entertain

For many sports fans, Twitter is still the social media platform of choice. It's often where sports reporters break news. Sometimes they get it wrong in a big, conspicuous way and…

An Australian Hilariously Live Blogged Jarryd Hayne's NFL Debut

And it owned social media

Matt Cleary was the real MVP of Monday Night Football, even though it was Tuesday afternoon where he was. The San Francisco 49ers' 20-3 win over the Minnesota Vikings saw the…

Dunkin' Donuts Taps YouTuber to Show NFL What Excessive Celebration Really Looks Like

Brand returns to ESPN's Monday Night Countdown

A duck-duck-goose-inspired touchdown celebration at a National Football League game is something I'd pay good money to see. The NFL, of course, would never condone such a silly spectacle. But thanks…

Under Armour Welcomes Hundreds of Tom Bradys Back to Football in Ad for Season Opener

'Every single day' message really resonates

As expected, Under Armour added Tom Brady to its new "Rule Yourself" campaign on Thursday, and the timing couldn't have been better—as the Droga5 spot premiered during the NFL's season…

These NFL Teams Lead the League in Digital Engagements Heading Into the New Season

Another win for Brady and the Patriots

Love 'em or hate 'em, you can't deny the New England Patriots drive the conversation more than any other team in the National Football League, and we have the data…

Advertisement