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Topic: NFL Sunday Ticket

Ad of the Day: Eli Manning and Tony Romo Do Their Best Rob Lowe for DirecTV

NFL stars line up against lame versions of themselves

DirecTV killed its long-running Rob Lowe campaign in April after more than six months of spots in which the actor introduced pathetic versions of himself—the kind of guy who has…

NFL Sunday Ticket Is Linchpin of AT&T, DirecTV Deal

Renewal of must-have content and exclusive rights required for merger

DirecTV's rights to NFL Sunday Ticket—a football package that gives subscribers access to every NFL game that plays on Sunday—is so important that it is a key clause in the…

DirecTV Keeps Plugging Away at NFL Sunday Ticket Renewal

Satellite TV giant looks to retain exclusive rights to package

DirecTV continues to plug away at a deal that would allow it to retain the exclusive rights to the NFL Sunday Ticket package, but the satellite-TV giant said it has…

DirecTV, NFL in Sunday Ticket Talks

Renewal could be too rich for satellite giant’s blood

DirecTV is in discussions with the National Football League that could determine the fate of the Sunday Ticket franchise. Speaking to investors during DirecTV’s second quarter earnings call, chairman and CEO…

DirecTV May Punt Away Sunday Ticket Rights

Billion-dollar package may be too dear for satellite-TV operator

DirecTV may elect to punt on its exclusive rights to NFL Sunday Ticket. Speaking to investors at a Deutsche Bank media conference in Palm Beach, Fla., DirecTV chief financial officer Patrick…

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