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Topic: Nfl

There's Now a One-Stop Shop for Brands That Want to Work With Retired NFL Players

Football Greats Alliance reps 22,000 of them

When the Los Angeles Rams take the podium during next week's NFL draft, brands and sponsors will get a look at the new wave of football talent. But this morning,…

NFL Reveals the 10 Games That Will Air on Twitter Next Season

Social platform paid $10 million for the Thursday matchups

The National Football League, in its attempt to remain relevant throughout the entire six-month offseason, turned the release of the 2016-17 schedule into a TV event. Thursday night, ESPN produced a…

5 Things Advertisers Should Know About Twitter's NFL Livestreaming Deal

Brands seem to already approve

Twitter announced a deal with the NFL today to livestream 10 of the league's 16 Thursday Night Football games next season. The league chose Twitter over Amazon and Verizon for the…

Twitter Will Stream 10 Thursday Night Football Games Next Season

Social platform's deal with NFL could end its stalled growth

The NFL has a new livestreaming social media partner, but it's not Facebook. Instead, it's Facebook's top competition: Twitter. The social platform, which just celebrated its 10th anniversary, will stream live…

The New York Times Isn't Backing Down From Story That Compares NFL to Tobacco Industry

Rebuffs league's demand for retraction

Even during the offseason the National Football League can't stay out of the public eye. The New York Times has not been shy about taking on the NFL and the dangers…

What Is Peyton Manning's Post-NFL Career Going to Be Like?

Marketing and broadcasting in star QB's future

Peyton Manning is calling it an NFL career. "I fought the good fight. I have finished my football race. After 18 years, it is time," the defending Super Bowl champion quarterback…

Facebook's Sports Stadium Is Having a Rough Super Bowl

And users are airing frustrations on Twitter

The Carolina Panthers are down 13-7 at halftime of Super Bowl 50, but Facebook might have had a worse first half. The social giant launched Sports Stadium a couple weeks ago…

How Super Bowl 50 Could Give a Boost to Verizon's Go90

Streaming live concerts, and the Big Game

While Super Bowl 50 could set another TV viewership record, the audience that matters most to advertisers–adults 18 to 49–has been largely stagnant in recent years. But that may have to…

NFL and No More Are Running Another Subtle Super Bowl Spot on Domestic Violence

Text messages tell the whole story

No More is returning to the Super Bowl with a public awareness spot that uses a text message exchange between two friends to alert viewers to the signs of domestic…

How Wilson Ended Up Making Every Football Ever Used in the Super Bowl

The NFL's official game ball for 75 years

On the Sunday night of the AFC and NFC championships, hours after the Broncos beat the Patriots and the Cardinals shut down the Packers, the lights were burning at 217…

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