Topic: NewFronts
Specs Who Amanda Richman New gig President, investment and activation, Starcom Old gig President, digital, MediaVest Age 46 What is your mission statement? It’s truly to break down the silos in the marketplace and within…
Mindshare has reached into Digitas to find a chief strategy officer for North America. Jordan Bitterman, who most recently was the North American lead for social, mobile and content at Digitas,…
A reinvented Blip rolled out a handful of original series, provided details on a new content partnership with My Damn Channel, revealed a production deal with YouTube giant Ray William…
Yahoo CEO Marissa Mayer made her first major appearance before the ad community at the company’s second annual NewFronts executive in New York. During her introductory remarks the exec introduced…
Last spring, some of the Web’s biggest players, including Yahoo, AOL, Hulu and YouTube, took a page out of the glamorous TV world by launching the Digital Content NewFronts. But while…
NBCUniversal last month broke with the Digital Content NewFront posse of upfront presenters (taking its place: CBS Interactive). Now the company is planning a stand-alone, non-NewFront event it has dubbed “Digital.Amplified.” The…
After just a short few months at MEC, Jack Bamberger is making a jump to AOL as the company's head of agency and industry relations. For Bamberger, who was named MEC's…
Andrea Kerr Redniss has been named to the newly created position of executive director, chief activation officer at Media Storm. The fast-rising Redniss, who joined the Norwalk, Conn.-based media agency…
You might remember actress Julie Warner as Chris Farley’s co-star in Tommy Boy, or the object of Michael J. Fox’s affection in Doc Hollywood. Or maybe you were a fan…
It’s way too soon to tell whether the spate of Newfront/upfront type events held this spring will pay off for the digital ad world in the form of a flood…






