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Topic: Netflix

Half of 2015's Best-Perceived Brands Predate the Web

Amazon rules, but traditional companies still thrive

Americans might spend a third of their time on social media, and 78 percent of us might regularly shop online, but when it comes to the brands we most trust…

José Bautista of the Toronto Blue Jays Shares His Favorite Apps and Cereals

But he won't use Twitter to campaign for an all-star spot

Specs Age 34 Claim to fame Right fielder for the Toronto Blue Jays; six-time player in the MLB All-Star Game Base Toronto and Tampa, Fla. Twitter @JoeyBats19 What's the first information you consume in the…

Here’s Why Consumers Love Netflix More Than Amazon and Hulu

Clear branding is key

While Amazon and Hulu are trying to compete with Netflix, the reality is that Netflix is the clear victor in the battle of the streaming services. Nielsen notes that 36…

This Lifestyle Marketing Group Embraces Millennials' Diversity

Helps brands reach today's multicultural audience

Specs Who (L. to r.) Evp, CCO Ryan Ford; creative strategy director Jesse Nicely; founder Ted Chung; public relations vp Brianne Pins; client services vp Rona Mercado; president Seung Chung What Marketing…

Facetime: Carolyn Everson, Soledad O'Brien and Steve Martin Step Out for Spring

The week's hottest events

Media parties are heating up as spring turns into summer. The Effies and Tony Awards brought out big stars, while agency anniversaries and tributes celebrated success.

5 Reasons Why Orange Is the New Black Is This Summer’s Best Show

Drop everything, start binge-watching

This summer's TV lineup is packed with more than a hundred new and returning programs, but only a handful are truly worth your time. Last week, Adweek highlighted the season's…

Orange Is the New Black's Yael Stone on Binge-Watching, Podcasts and That Accent

Also, her favorite shows and social follows

Specs Name Yael Stone Age 30 Accomplishments Stars as Lorna Morello on Orange Is the New Black (Season 3 streaming Friday on Netflix) Base New York Twitter @YaelStone Adweek: What's the first information you consume in…

Orange Is the New Black's Latest Inmate Is a Character From a Virgin Ad Campaign

BBH sends its night owl to Litchfield

Last year, Virgin Media in the U.K. introduced an ad character who's literally a night owl, staying up late to binge-watch show after show on Netflix. Now, that owl—who goes…

No, Netflix Isn't Considering Running Ads. It's Just Testing Promos for Its Own Shows

Outrage at the streaming service was unfounded

Calm down, everyone. Netflix isn't suddenly following Hulu's lead and running ads as part of its service. Earlier today, the Internet virtually freaked out—i.e., reacted in its usual way—after a few…

'Married' Star Judy Greer Won't Get Sucked Into TV Binge-Watching

Instagram, however, is a different matter

Specs Age 39 Claim to fame Star of FX's Married (Season 2 premieres July 16); appears in Jurassic World (June 12) and Ant-Man (July 17); author of I Don't Know What You…

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