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Topic: Nestle Purina PetCare

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Grumpy Cat and Friskies Shake Paws in Endorsement Deal Web sensation is a rising 'spokescat'

Don't smile, Grumpy Cat, or else risk losing your new endorsement deal with Friskies. That's correct—the cat food maker has inked a "spokescat" agreement with the frowny feline that's become a…

September 18, 2013, 11:31 AM EDT

Cats Win as America's Favorite Pet Consumers weigh in on Nestle Purina PetCare and AFG& election-themed pitch

Forget about the donkeys and elephants. Nestle Purina PetCare and agency AFG& staged their own election this year, inviting consumers to participate in "America’s Pet Debate." Voting concluded last night…

November 9, 2012, 2:31 PM EST

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