Advertisement

Topic: Nestlé

Door Slams on Girl Scouts' Sweet Treats

Health advocates lash out at Scouts over Nestlé deal

The Girl Scouts has become a surprising combatant in the war on junk food. Unfortunately, it may be on the wrong side. Health advocates last week renewed their attacks on the…

Health Advocates Say Nestlé Co-Branded Candy With Girl Scouts Violates Pledge

Girl Scouts tie-in attractive to kids

No doubt Nestlé thought that co-branding its Nestlé Crunch candy bars with the Girl Scouts was a good way to burnish the company's image. But health activists fighting childhood obesity…

Purina Goes Upbeat at Westminster

Brand replaces longtime sponsor Pedigree with campaign from Leo Burnett

Nestlé Purina is bringing a new, upbeat message to the Westminster Kennel Club Dog Show, thanks to ad agency Leo Burnett. The brand launched a new campaign for its Pro Plan…

Cadbury Wins Color Purple Rights

Sees off trademark row with Nestlé

British confectioner Cadbury has won a trademark dispute with Nestlé over the rights to the “iconic” purple color that Cadbury uses on its wrappers. The U.K. Intellectual Property Office ruled that…

Pet-Food Brand Makes TV Commercial Only Dogs Can Hear

But are they buying it?

Nestlé Purina PetCare tosses Fido a bone in a European TV spot for its Beneful pet food that features a high-pitched sound, like a dog whistle, that only dogs can…

Rob Lowe Mocks Hollywood Horror for Butterfinger

After almost 30 years of churning out Hollywood flicks, Rob Lowe has more insight than most into the behind-the-scenes shenanigans of the movie business. For the past two months, he's…

British 'kidults' resurrect Milky Bar ad jingle

Nestlé UK is looking for "kidults" to impersonate their Milky Bar Kid character for an upcoming campaign put together by the Santo agency to pitch their new raisin-and-biscuit Milky…

Break me off a piece of that orangutan hand

Orangutan fingers make for a great mid-afternoon snack. Crunchy on the outside, gooey and bloody in the middle. This little shock PSA is from Greenpeace, which is trying…

Shawn Johnson risks life to sell a candy bar

Check out Shawn Johnson doing a backflip over a hurtling bobsled in the Nestlé Crunch video above. The press materials suggest that "gymnastics sites have been abuzz with close fans…

A coffee maker saves George Clooney's life

George Clooney and John Malkovich star in this new McCann Paris ad, directed by Robert Rodriguez, for Nestlé's Nespresso. Clooney gets demolished by a falling piano, but Malkovich, at the…

Advertisement