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Topic: Nesquik

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5 Cereals Twitter Users Are Desperate to Bring Back French Toast Crunch is only the beginning

When General Mills relaunched its sugary French Toast Crunch cereal on Friday after an eight-year hiatus, Twitter exploded with gratitude. Ever since, the cereal has been consistently trending on Twitter. And…

December 9, 2014, 11:17 AM EST

Nestlé Begins Corporate Image Search as Digital Review Continues Latest moves follow media, public relations searches

Review-happy Nestlé is looking for an agency to launch a new corporate image effort, even as it seeks to shrink its digital agency roster. The corporate image assignment is for the…

May 30, 2014, 5:20 PM EDT

Is Nick Brien Saving McCann or Screwing It Up? As big accounts walk out the door, its top exec says he just has a PR problem

Entering his third year as chief executive of McCann Worldgroup, Nick Brien admits he has a problem. But it’s not the one you might expect for a man overseeing the…

July 24, 2012, 12:02 AM EDT

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