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Topic: Ncaa

6 Ways to Smuggle Your Booze Into the Game Heads up, NCAA fans: These brands have the solution to a dry stadium

With the college football season barely two weeks old, schools that aren’t in the five power conferences are scrambling for ways to boost revenue for their stadiums. One sure-shot marketing…

September 8, 2014, 10:37 PM EDT

The Winner of March Madness? Nike in a Rout 43 of the 68 tournament teams sport the swoosh

While it’s anyone’s guess as to which team will cut down the nets in AT&T Stadium on April 7, the consensus favorite on the apparel front is Nike. Last season, Nike…

March 17, 2014, 6:35 AM EDT

David Levy Named President of Turner Broadcasting System Exec will retain oversight of sports, sales

Turner Sports boss and advertising/affiliate sales president David Levy on Monday was promoted to the role of president of the entire Turner Broadcasting System, Inc. operation. In his new role, Levy…

August 5, 2013, 1:45 PM EDT

Fast Break: TBS to Air Final Four in 2014 College hoops title game shifts to cable in 3 years

After three years of sharing the rights to the NCAA Men’s Division I National Basketball Tournament, CBS and Turner Sports have agreed to accelerate their transition game. Beginning in March…

May 7, 2013, 11:08 AM EDT

How AT&T Is Owning March Madness on Twitter Partnership with NCAA, Turner puts brand constantly in the game

Many brands—Capital One, Dove Men's Care, Nike and Buick, to name a few—were at the ready last weekend for March Madness, purchasing Promoted Tweets in real time around the ups…

March 28, 2013, 4:47 PM EDT

David Levy Pushes Unscripted Shows on Turner Networks TBS and TNT

David Levy’s relaxation technique is pretty simple. “Every time I get too stressed I look out across here and there’s not an ad in sight,” he said, gesturing to the…

March 24, 2013, 11:38 PM EDT

March Madness All But Sold Out CBS, Turner eye another lucrative tournament

Unless you’re a starry-eyed Valpo alum with more school spirit than common sense, there’s a good chance your March Madness brackets remain relatively unscathed at this early juncture. And while…

March 21, 2013, 5:15 PM EDT

Crazy Like a You Know What Fox Sports 1 is poised to become a cable heavyweight; CBS, NBC properties expected to take a hit

It’s the worst-kept secret in sports media. And while News Corp. still isn’t prepared to talk up its nascent Fox Sports 1 network, everyone from ESPN to the garrulous guy…

February 12, 2013, 6:15 AM EST

Are You Ready for Some (Cheap) Football? Weak economy spurs deal sites to pitch pigskin tix; enter Crowd Seats

In a climate where Groupon’s stock plummet has sullied the general outlook for deals sites offering everything from pole-dancing classes to Bermuda vacations, maybe a pure sports platform is just…

August 28, 2012, 3:59 PM EDT

How's March Madness Performing Online? Who Knows? Turner, CBS hoard data; comScore doesn't have any

So how’s this year’s NCAA tournament performing on the Web? Only CBS and Turner know for sure. Earlier in the week, Turner released Web numbers for this year’s NCAA men’s basketball…

March 30, 2012, 3:43 PM EDT

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