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Topic: NBCUniversal

NBCUniversal Digital Is in Review Account is at Ignited

NBCUniversal is reviewing the digital work currently handled by Ignited, El Segundo, Calif., which was awarded the business in January 2009, sources said. The assignment covers digital efforts covering NBC broadcast…

March 25, 2014, 4:31 PM EDT

Yep, Sarah Palin Is Getting Her Own Digital Network Jon Klein and Jeff Gaspin's Tapp will feature the Alaskan pundit

If the WWE can do it, why can't Sarah Palin? The Fox News contributor and not-quite-one-term former governor of Alaska has been tapped for a channel called Rogue TV on…

March 14, 2014, 5:01 PM EDT

Independent Cable Networks Don't Agree on Comcast-TWC Merger Is it good for the little guy or not?

As Comcast prepares to add millions more subscribers to its already vast base, there's one group particularly vulnerable to this newest and biggest player: independent cable networks. These folks don't have…

February 21, 2014, 6:00 AM EST

8 Things the Time Warner-Comcast Merger Will Do If you're in media, this affects you

The Comcast-Time Warner merger is underway, and it's one of the biggest media deals in recent memory: $45.2 billion for the distressed cable conglomerate at a dramatic moment when it…

February 13, 2014, 5:10 PM EST

Winter Olympics Update: NBC Is In the Pink With ratings guarantees nailed down, network begins selling inventory held back for ADUs

While the conjunctivitis-plagued Bob Costas may not look back fondly on the 2014 Winter Olympics, Sochi’s stellar ratings performance has left NBC’s ad sales team in the pink. According to NBC…

February 12, 2014, 4:13 PM EST

NHL Network Preps Olympics Highlights Show NHL Tonight: 2014 Sochi Edition launches Feb. 12

While the Winter Olympics has put the NHL’s 2013-14 campaign on ice for the next two weeks, the league’s in-house cable network hasn’t exactly been idle. In fact, beginning Feb.…

February 11, 2014, 4:00 PM EST

Comcast to Tap Set-Top Data for Advanced Advertising Service NBCU+ Powered by Comcast ‘open for business’

NBCUniversal on Thursday unveiled “NBCU+ Powered By Comcast,” a platform designed to sell targeted ads to video-on-demand users while offering clients insights culled from anonymized subscriber set-top box data. The media…

January 30, 2014, 1:04 PM EST

Stellar Quarter for Resurgent NBC Room for improvement as ad dollars continue to lag ratings growth

After years of ratings deflation took the wind out of its sails—er, sales—things are looking up at NBC. Revenue at the broadcast network soared 12 percent in the fourth quarter of…

January 28, 2014, 2:08 PM EST

Telemundo Orders Orlando-Based Reality Show El Artista show format developed by Telemundo and Reset for '14-'15 season

At NATPE today, Telemundo announced that it has commissioned a competition show based in Orlando from Reset TV, with whom it will jointly produce and distribute the series. Telemundo has…

January 27, 2014, 6:53 PM EST

MSNBC Builds Show Around Ronan Farrow Celebrity scion, activist’s 1 p.m. show launches Feb. 24

MSNBC on Monday announced its new daytime lineup, shifting Andrea Mitchell out of the 1 p.m. time slot in favor of newcomer Ronan Farrow. The son of Woody Allen and Mia Farrow…

January 27, 2014, 6:10 PM EST

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