Topic: NBCUniversal
This afternoon, NBCUniversal will announce that ESPN exec Cherie Cohen has joined the fold, reporting to evps Dan Lovinger and Laura Molen with the title of svp of cable advertising…
With more smartphone users than ever, brands are preparing for what could be a break-through quarter in mobile advertising as consumers spend more time outdoors while constantly checking their iPhone…
USA is revisiting science fiction with a new show from Walking Dead producer Gale Anne Hurd, called Horizon. The show, set during the Second World War, will follow a secretary…
In a bid to secure highly-coveted video advertising dollars, Twitter has been seeking deals with TV networks. Coinciding with the networks' upfronts, the social company reached deals with Fox and…
ITV News editor Deborah Turness is on the verge of becoming president of NBC News, which would make her the first woman to helm a network TV division in the…
Immediately after its Sunday night premiere, three of Telemundo's advertisers expanded their commitments to include La Voz Kids. Ford, State Farm and AT&T will now buy the Hispanic spinoff of…
For some of the biggest consumer brands, nostalgia is anything but yesterday’s news. In a study of brands that had consumers buzzing during the first quarter, NBCUniversal Integrated Media noticed that…
Sponsor Univision highlighted the importance of targeting a Hispanic audience on the Web at the Digital Content NewFronts in New York. Univision, Telemundo and other companies with substantial Hispanic units…
Comcast on Wednesday reported weak results at its NBC broadcast division, as a first-quarter ratings slump negatively impacted the unit’s financial performance. NBC saw overall revenues drop 19 percent to $1.52…
December 1995-January 1999 After seeing Trey Parker and Matt Stone’s short Spirit of Christmas, TV exec Brian Graden commissions a second video he distributes to friends on VHS. The video—and…
