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Topic: NBC’s Sunday Night Football

Sunday Night Football Is the Season's Top-Rated TV Show, Again

NFL scores 5 of the top 20 spots, Empire is No. 2

In the last four TV seasons, three different networks have won the top spot among adults ages 18 to 49. But during the same period, just one broadcast program has…

NBC Nails First November Sweeps Win in Nine Years

'Astonishing' worst-to-first turnaround could hit a snag in Q1

NBC's comeback effort continues to draw dividends, as the network is on pace to win its first November sweeps in nine seasons. With 26 of the 28 sweeps nights in the bag,…

Weak Debut for Frosh Shows Dampens Q4 Scatter Chatter

Little urgency seen in the advertising marketplace

While the Nielsen ratings for the first two weeks of the new broadcast season likely left a few network executives scrambling to get their Xanax refilled, the advertising marketplace itself…

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