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Topic: National Geographic

More Than Half A Million Magazines Created on Flipboard 2.0 (So Far) Esquire proves especially popular

It’s been two weeks since the release of Flipboard 2.0, which gave users the ability to create their own custom magazines using repurposed content. Today, Flipboard released a spiffy infographic…

April 11, 2013, 5:53 PM EDT

ASME Names Magazine of the Year Finalists Honors print and digital excellence

Following last week’s nominations for the 2013 National Magazine Awards, the American Society of Magazine Editors (ASME) has announced the finalists for the year’s top prize, Magazine of the Year,…

April 8, 2013, 11:33 AM EDT

The New York Times Goes Really Old School The paper rolls out innovative takeover units echoing 1860s

In the constant struggle to deliver an engaging, dynamic ad experience on the Web, The New York Times has been pulling out all the stops lately. Starting today (Monday, Feb. 11),…

February 11, 2013, 12:00 PM EST

Fotopedia Tries to Crack Tablet Ad Model Code Photo encylopedia believes in high-res, nonintrusive ad experience

The jury is still out on how advertisers should approach tablets like the iPad. But the app maker and photo encyclopedia company Fotopedia thinks it has a solution in the…

June 19, 2012, 2:03 PM EDT

Who's Got the Digital Circulation? Magazines have been on the tablet for the past couple of years, but has it paid off?

Magazines have been hunkering down the past two years to translate their content to tablets and e-readers, but they have little to show for their efforts so far. Digital editions totaled…

April 3, 2012, 12:04 AM EDT

Publishers See Promise in Turning Readers Into Members Will consumers bite, and is the price right?

As publishers try to cope with a feeble ad market by wringing more money out of readers, the membership model is gaining interest. Companies like Atlantic Media, National Geographic, and Condé…

October 5, 2011, 6:53 AM EDT

King Tut Ads Ask: What Would You Bring to the Afterlife? Hoarders and collectors stuff their tombs

It's kind of quaint that these new ads for a traveling exhibition about King Tut don't blatantly poke fun at its stars. That would take the fun out of it…

September 7, 2011, 11:05 AM EDT

National Geographic Fires Head of Award-Winning Site Rob Covey's exit raises questions about print-digital future

National Geographic has fired the editor of its award-winning website—the same month that it collected a Magazine of the Year award recognizing its print and digital success.  Rob Covey was hired…

June 9, 2011, 6:40 AM EDT

DuPont Eschews Ads for Content in Global Push Effort features BBC World News show

DuPont has traded in TV spots for editorial content and advertorials in a bid to become a thought leader around global concerns like fuel, protection, and food. Along the way, the…

May 24, 2011, 3:59 PM EDT

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