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Topic: National Football League

NBA Stamps Its Twitter Handle on the League Ball Will the @NBA branding increase followers?

The National Basketball Association has 10.8 million Twitter followers, but it should have more by the end of next season: After all, it's putting its @NBA handle on the league…

July 31, 2014, 5:53 PM EDT

NFL Sunday Ticket Is Linchpin of AT&T, DirecTV Deal Renewal of must-have content and exclusive rights required for merger

DirecTV's rights to NFL Sunday Ticket—a football package that gives subscribers access to every NFL game that plays on Sunday—is so important that it is a key clause in the…

May 19, 2014, 11:20 AM EDT

NBA Fashion Is Ruling Instagram Video Tops brand charts for the second consecutive week

It’s partly due to excitement currently generated by the National Basketall Association playoffs, but the pro hoops brand has been killing it on Instagram video. For the second consecutive week,…

May 9, 2014, 3:52 PM EDT

Rivalries Abound in CBS Thursday Night Football Slate Inaugural prime-time package could use a little Dallas dazzle

The National Football League on Wednesday night took the wraps off its 2014 regular-season schedule, and while CBS’ inaugural Thursday Night Football slate is packed with divisional rivalries, some of…

April 23, 2014, 9:52 PM EDT

DirecTV Keeps Plugging Away at NFL Sunday Ticket Renewal Satellite TV giant looks to retain exclusive rights to package

DirecTV continues to plug away at a deal that would allow it to retain the exclusive rights to the NFL Sunday Ticket package, but the satellite-TV giant said it has…

February 20, 2014, 7:21 PM EST

CBS Lands Tony Gonzalez as NFL Today Analyst Dan Marino, Shannon Sharpe out as network seeks to boost pre-game ratings

CBS Sports is making some big moves at its signature pro football studio show, signing 10-time All-Pro tight end Tony Gonzalez as an NFL Today analyst. Beginning this fall, Gonzalez joins…

February 18, 2014, 2:49 PM EST

Moonves: Big Bang Theory Will Move to Accommodate NFL Games Broadcast’s top scripted series expected to shift to Monday nights

In a bid to accommodate the hulking bruiser that is the National Football League, Leonard, Sheldon, Penny and the rest of The Big Bang Theory crew next fall will be…

February 13, 2014, 12:54 PM EST

4 Burning Questions About CBS’ New NFL Package Football will be a game-changer

In securing the rights to the National Football League’s new Thursday night franchise, CBS effectively pulled the rug out from under its broadcast competition. While it’s no secret that NBC…

February 6, 2014, 5:54 PM EST

NBC Shuts Down The Michael J. Fox Show Peacock’s third new Thursday night sitcom is a goner

NBC’s beleaguered Thursday prime-time lineup continues to give the network fits, and as of this evening, the night’s lone remaining new show has been pulled from the schedule. Effective immediately, The Michael…

February 5, 2014, 10:53 PM EST

With NFL Win, CBS Lands an Even Bigger Bang Network wins rights for new Thursday night package

In a somewhat surprising turn of events, CBS appears to have outbid its broadcast competition for the rights to the new Thursday night NFL package. While NBC was thought to be…

February 5, 2014, 1:31 PM EST

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