Topic: National Football League
Call it the déjà vu upfront. In what appears to be a simulacrum of last year’s orderly upfront bazaar, Fox and ABC have started writing deals with some of the major…
ESPN on Tuesday began making a significant reduction of its work force, laying off more than 100 employees at its Bristol, Conn., headquarters and in at least one regional technology…
Les Moonves on Wednesday broke his uncharacteristic silence, telling CBS Corp. investors that his sales team would look to secure the highest CPM increases in the upfront marketplace. Speaking at the…
National Football League commissioner Roger Goodell this week acknowledged that the NFL would not implement an expanded playoff scheme in time for the 2013-14 campaign. Speaking at the annual NFL owners…
Tech players and marketers are now consuming their final drinks for South by Southwest Interactive, a five-day conference wrapping this evening. For the National Football League's digital marketers still in…
DirecTV may elect to punt on its exclusive rights to NFL Sunday Ticket. Speaking to investors at a Deutsche Bank media conference in Palm Beach, Fla., DirecTV chief financial officer Patrick…
Despite a 34-minute power outage that left CBS scrambling to impose order in New Orleans, the preliminary ratings suggest that last night’s Super Bowl may be the most-watched in history. According…
The going rate for 30 seconds of airtime in Super Bowl XLVII was a little shy of $4 million, and if recent trends are any indication, this year’s broadcast also…
While the National Football League remains the last great reach vehicle for advertisers, ratings for regular-season broadcasts were down slightly from 2011. According to Nielsen live-plus-same-day data, the 101 games televised…
NFL Network’s beefed-up slate of live Thursday Night Football broadcasts put up record numbers, averaging 6.35 million viewers over the course of 13 games. According to Nielsen live-plus-same-day data, TNF delivered…
