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Topic: Nascar

Oreo Launching 100th Birthday Campaign With Nascar Tony Stewart to kick off Nationwide Series in cookie-branded car

Oreos turn 100 this year, and the brand is turning to longtime partner Nascar to help tease a new yearlong celebration launching next month. Limited edition Birthday Oreos, which have rainbow…

February 22, 2012, 9:00 AM EST

Sports Media and Marketing MVPs Adweek readers select the industry's star players. Here's the all-star lineup

Sports Media Executive of the Year John Skipper President, ESPN; Co-Chairman, Disney Media Networks The undisputed heavyweight champion of sports content, the 56-year-old last fall was tapped to replace veteran chief…

February 20, 2012, 11:26 PM EST

Nascar to Take Digital Platforms Back From Turner Sports Seeking digital agency for site relaunch

Nascar has asked Turner Sports for the keys to Nascar.com and is now looking for a digital agency to help navigate a site relaunch. In an agreement announced Monday, Nascar will…

January 30, 2012, 5:00 PM EST

Nickell Bows Out as Speed President Fox Sports vet departs after six years at the wheel

Speed president Hunter Nickell on Monday announced he is stepping down from his post at the end of the year, putting the brakes on a six-year stint at the Fox…

December 12, 2011, 5:44 PM EST

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