MTV | Adweek MTV | Adweek
Advertisement

Topic: MTV

Hollister's Instagram Strategy Gives Hope to Social Retail Gains traction with music clips

While sports marketers continue to be mainstays in the Adweek/Shareablee top 10 brands on Instagram video weekly chart, Hollister is a rare retailer to garner a slot in our rankings. The…

July 18, 2014, 12:39 PM EDT

World Cup Helps FC Barcelona Win Big on Instagram Social video rankings favor sports and simplicity

While sports fans around the globe have been glued to their TV sets for the World Cup, social media marketers for FC Barcelona have made great use of the huge…

July 10, 2014, 12:48 PM EDT

Instagram Users Show Their Love of World Cup Soccer They also underscore the randomness of the Internet

The Internet just fails to make sense sometimes, and this week's Adweek/Shareablee top 10 brands using Instagram video represents another example of its random nature. While it's not at all surprising…

July 3, 2014, 1:03 PM EDT

U.S. Soccer Team Scores on Instagram World Cup fever comes to social video

If your sports business friends don't know that the typical athletics-focused consumer seems to love Instagram video, do them a favor and tell them. United States Soccer is the latest…

June 27, 2014, 1:16 PM EDT

Rob Dyrdek Gets Renewals, Pilot in MTV Deal Fantasy Factory, Ridiculousness return for 7th seasons

Celebrations are in order for MTV producer Rob Dyrdek. The network today that closed a "multi-year production deal" with Dyrdek and his company Super Jacket that includes pilot order for…

June 25, 2014, 5:53 PM EDT

Instagram Data Shows NASA's Fútbol Fun Hit the Back of the Net From 230 miles up: Go-o-o-o-al!!!

Since the moon landing 45 years ago, National Aeronautics and Space Administration (NASA) has a fairly stellar track record for creating buzz from outer space through broadcast channels. Since its…

June 18, 2014, 10:47 AM EDT

Glam Media Rebrands as Mode Media and Takes On Netflix Debuts original programming initiative

Glam Media changed its name to Mode Media at its NewFronts event today in New York. Glam chief Samir Arora told Adweek prior to the presentation that the new moniker…

April 29, 2014, 1:00 PM EDT

MTV's Newest Series Include the Amazingly Titled Slednecks One Bad Choice, Beyond Dance also in upfront lineup

MTV isn't getting off the kids-behaving-badly kick: after Jersey Shore and Buckwild, the network is going for a third locale filled with colorful young people, set in Alaska, called Slednecks. The…

April 24, 2014, 5:02 PM EDT

Businessweek Art Director Richard Turley Leaves for MTV Announces move on Tumblr

Richard Turley is set to make waves in the design world at a completely new port of call: MTV. The always interesting, sometimes controversial Bloomberg Businessweek art director announced the move…

April 22, 2014, 11:26 AM EDT

Viacom, Tumblr Team Up to Offer Co-Branded Campaigns Partnership starts with MTV Movie Awards

Viacom has been making good use of popular blogging platform Tumblr in the recent past and now it looks like the partnership is official: the two organizations will offer “co-branded…

March 20, 2014, 4:48 PM EDT

Advertisement