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Topic: MTV

Sports Brands Are Winning Big With Instagram Videos Seven of the top 10 come from category

Earlier this month, fashion brands were dominating the weekly VideoWatch/Shareablee top 10 chart for Instagram videos. Well, sports have take over the scene, with seven of the spots in the rankings…

May 27, 2014, 5:18 PM EDT

Mercedes' Key to Instagram Success: Drive With the Doors Open How an auto brand cracked our social-video top 10

While the National Basketball Association sits atop the VideoWatch/Shareablee top 10 rankings for brands for the third week in a row, per usual, our list has a new entry that's…

May 22, 2014, 4:39 PM EDT

NBA Fashion Is Ruling Instagram Video Tops brand charts for the second consecutive week

It’s partly due to excitement currently generated by the National Basketall Association playoffs, but the pro hoops brand has been killing it on Instagram video. For the second consecutive week,…

May 9, 2014, 3:52 PM EDT

NatGeo's Instagram Video Goes Wild And doesn't need sound to do it

National Geographic is making by far its best showing on the VideoWatch/Shareablee Top 10 weekly rankings for branded Instagram videos. From April 21-26, NatGeo's 15-second spot—that sweeps over the scenery…

May 2, 2014, 6:35 AM EDT

Here Are the Top 10 Brands Using Instagram Video UFC, NBC seem gung-ho with the format

This week's VideoWatch/Shareablee chart—the third in a young-but-ongoing series—illustrates an intriguing development about how some brands are now dedicating meaningful resources to Instagram's videos. The Ultimate Fighting Championship (UFC) and NBC's…

April 25, 2014, 4:27 PM EDT

Media Storm Signs Eyeview as Exclusive Partner Coming to a location-based video ad near you

Independent media agency Media Storm had made a deal with Eyeview to further personalize its video offerings. Charlie Fiordalis, managing director of digital at Media Storm, said that one of the…

April 22, 2014, 10:00 AM EDT

Disney Music Video From Frozen Aims for Virality Meanwhile, another prank generates 15 million views

Kids TV and movie brands have a tricky relationship with YouTube. And generally, studios are very careful not to release too much content on the Web from current in-release movies. That's why…

December 17, 2013, 12:00 AM EST

Miley's Twerking Dominates YouTube MTV enjoys post-VMA surge in last week's Web series ranking

Miley Cyrus' twerking episode sure got the world's attention, with everyone from Morning Joe's Mika Brzezinski to The Wall Street Journal's Peggy Noonan. The racy—some would say sexy, some would say desperate—performance lit…

September 3, 2013, 10:17 AM EDT

Twerking the Hand That Feeds You: Beats Tees Off on Miley Cyrus Isn't corporate synergy subversive?

"Will somebody please feed Miley Cyrus?" That's the request from one anthropomorphized Beats Pill speaker to another in the commercial below, which aired Sunday on MTV after the pop singer's controversial…

August 27, 2013, 4:43 PM EDT

Why MTV Doesn't Play Music Videos Anymore Maybe it's good they don't after all

This video explaining (in a crude and not brand-sanctioned way) why MTV doesn't play music videos anymore has been making the rounds this week, because clearly the ex-music network's transformation…

November 13, 2012, 12:25 PM EST

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