Topic: MTA
Type
Mind the Gap! First Advertiser Jumps Aboard the MetroCard
Card gets you 20 percent off at Gap in NYC
New York's Metropolitan Transportation Authority has begun rolling out ads on the front of its MetroCards. First stop: the Gap, which exhorts riders to "Be bright NYC," with the word…
NYC to Plaster Ads on Front of MetroCards
MTA touts 'novel, attention-getting' ad space
Frankly, I'm surprised it took so long for New York's Metropolitan Transportation Authority to sell advertising on the front of its iconic yellow MetroCards, especially considering the backs have been…
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