Topic: Movies
After a bevy of requests from fans, Screen Junkies has finally released an Honest Trailer for Les Misérables, and it … sucks. Well, it doesn't quite suck, but it definitely…
How many times have you busted out a well-known advertising slogan because it seemed to be the wittiest thing to say in a conversation? Never? Fine, wordsmith, but the rest…
I'm sure some folks will enjoy Cossette's Instagram campaign promoting the Toronto Silent Film Festival, but I think it works better in theory than in practice. The flipbook-style fusion of…
Considering how much you hear about drones these days, it's surprising we haven't seen more marketing stunts using remote-controlled hoverbots. But Paramount Pictures pulled off an interesting trick this weekend…
So, you really love your girlfriend, and you want to ask her to marry you. But the old ring-in-the-champagne-flute has been done to death. What to do? Obviously, you try…
So, you're feeling kind of blah and waiting for the elevator and sipping your latte, and the door opens and some guy is choking some other guy on the floor,…
Not content with the traditional advertising methods of TV spots and simple product placement in movies, Canada's Labatt Brewing is financing a feature-length film through its Kokanee brand. The film…
Scaring the crap out of people in their everyday lives is horror-movie marketing 101. There are countless examples—my favorite probably being the old Ring Two stunt that sent people a…
The Oscars are back this Sunday, for the 85th time, and once again the world gets set to witness the motion picture industry honor its best, brightest and most beautiful—while…
For those of you who didn't get enough inane speeches, fashion-shaming and dumb celebrity catfights at the Grammys, don't worry. The Oscars are coming! This year's official Academy Awards poster—designed…
