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Are These YouTube Stars Coming to a Theater Near You? The Smosh Movie strikes worldwide distribution deal with Lionsgate

Lionsgate is betting big on YouTubers and will help distribute the upcoming film, The Smosh Movie, giving a dirt world boost to some popular online stars. For those unfamiliar with the…

September 18, 2014, 4:12 PM EDT

New Movie Promotion Asks You to Dish on Your Closest Relations Paramount taps Whisper app for marketing

There's nothing like a Whisper campaign for building movie buzz. The secret-sharing app is a key element for promoting the new Paramount Pictures film Men, Women and Children, asking people to…

August 19, 2014, 2:26 PM EDT

Viacom Shows World Movie 43's Dirty Parts Relativity's indecent (albeit exclusive) proposal: Treat us right and we'll never leave

Can you sell a raunchy comedy to the audience using only one cable network group? Relativity is betting you can. Viacom, parent company of Comedy Central, MTV, BET and VH1,…

November 12, 2012, 12:00 AM EST

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