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Topic: Movado

More Than a Spokeswoman: How Kerry Washington Is Forging True Partnerships With Brands

Scandal star brings creativity and passion to Neutrogena, Clinton campaigns

When she made her debut four years ago as ace D.C. crisis manager Olivia Pope on the ABC drama Scandal, Kerry Washington would not allow herself to dream that the…

This Women-Led New York Shop Keeps Fashion and Beauty Brands Ahead of the Digital Curve

Counts L’Oreal and Movado as clients

Specs Who CCO Gina Delio (l.) and COO Terry Rieser, both partners What Branding firm Where New York Since opening its doors in 2001, Tag Creative has created digital campaigns for fashion and beauty…

NFL’s Presence Continues to Grow Among Women, and Marketers Are Taking Note

Shape magazine is co-hosting a big bash

Football isn’t just for guys, and marketers are getting wise to it. Joining the lineup of historically testosterone-fueled Super Bowl parties this year is one co-hosted by Shape, a women’s magazine;…

Poll: Who Is the Best Super Bowl-Winning QB Brand Endorser Ever?

Vote for your favorite

According to marketing firm Steiner Sports, there are seven Super Bowl-winning quarterbacks that—out of the few dozen in history—stand out as brand endorsers. Check out the list below, including each…

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