Advertisement

Topic: Motorola

Print Ad for Moto X Lets You Change the Phone's Color With the Push of a Button

Wafer-thin LED sorcery in 150,000 issues of Wired

Whether you think it's a long-awaited ad hybrid or just a high-cost gimmick, this upcoming interactive print ad for Motorola's Moto X is definitely pushing people's buttons. Running in 150,000 New York…

Google's Wood Phone Finally in the Wild

Real bamboo option now available

Google’s Moto X phone was launched this summer, but one model has been kept from the public: he bamboo version. The Moto X is Google’s first smartphone born completely out of…

Ad of the Day: Edward Norton Shines in Crazy 90-Second Thrill Ride for Verizon and Droid

Like 10 spots in one

Given the actor's reputation for demanding final cut (all right, the director was notoriously insane) and distancing himself from projects he doesn't like, it makes perfect sense that if Edward…

Every Apple Competitor Bought Twitter Ads for iPad Reveal

Samsung, Microsoft, Nokia go for brand-jacking

Apple's iPad Air reveal has easily been the business tech story of the day, and competitors were more than ready to attempt to brand-jack the news. Samsung, Microsoft, Nokia, LG…

YouTube's 10 Most-Watched Ads in September

Three spots break the 10 million mark, as Chipotle finishes fourth

Chipotle's "The Scarecrow" may have been the most lavishly constructed ad posted to YouTube in September. But the CAA Marketing production could manage only fourth place on Adweek and YouTube's…

Adweek's Top 10 Commercials of the Week

Chipotle repeats, Chevy refreshes, and Motorola relaxes—perhaps a bit too much

Chipotle's "Back to the Start" campaign was an enormous hit in 2011. Now, the restaurant chain and CAA Marketing are back using a similar formula. Celebrity singer covering a famous…

Motorola 'Lazy Phone' Spot Gets 7 Million Views in 3 Days

Google brand pushes voice-recognition feature

Motorola's "Lazy Phone" commercial has garnered a whopping 7 million YouTube views since going live three days ago. The humorous, 1-minute spot captures a hippy-looking dude who is ultimately playing…

YouTube's 10 Most-Watched Ads in August

Nike, NBC Sports are the big movers in a quiet month

August was a sleepy month for commercials on YouTube, with only five videos posted during the month able to break the 1 million view mark—and two of those just barely. The…

Droga5 Now Leading Creative for Google's Motorola

First ad is print, more to come

Droga5 on Wednesday launches its first work for Google-owned Motorola, a print ad touting the made-in-the-USA credentials of the forthcoming Moto X smartphone. The independent agency will handle lead creative responsibilities…

A Very Brief History of Web Video

From lonelygirl15 to billions of viewers

December 1995-January 1999 After seeing Trey Parker and Matt Stone’s short Spirit of Christmas, TV exec Brian Graden commissions a second video he distributes to friends on VHS. The video—and…

Advertisement
Advertisement