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Topic: Motorcycles

Meet the Biker Dude Allstate Is Paying to Ride to Every State Capital in America

Selling safety with a bike, a beard and tattoos

Remember taking your driver's test? Remember how many questions were devoted to sharing the road with motorcycles? Don't rack your brains; we'll tell you: in most states, none. And that's why…

Bonnier Acquires Source Interlink's Motorcycle Titles, Sells TransWorld Group

CEO says turmoil is over

Less than a week after divesting itself of Parenting and Babytalk magazines, Bonnier is moving ahead with its new testosterone-fueled game plan. Today, the company announced that it had acquired…

Humans Get the Paint Job in Artsy Ads for Motorcycle Shows

Avant garde campaign for biker crowd

Motorcycle shows always have hot girls around to show off the bikes, but design firm i.d.e.a.'s campaign for the Progressive International Motorcycle Shows took it one step further by turning…

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