Topic: Mother's Day

Brands Discuss Mother's Day Marketing on Facebook Social network is key part of push for 1-800-Flowers, Zales

Earlier this year, Facebook polled 1,000 users on what they were planning to buy as Mother’s Day gifts. Flowers topped the list, with jewelry tying clothing in the number-three spot.…

May 4, 2012, 4:31 PM EDT

This Year, Give Mom a Dogfight Forget the flowers—innovative brands are putting an experiential spin on Mother's Day

Mother’s Day (better get moving, people, it’s 13 days away) will see Americans spend just shy of $19 billion this year, according to the National Retail Federation. Chances are, nobody…

April 30, 2012, 12:02 AM EDT

Mother's Day Ad Fail How sensitive of you, Tesco

In-store Mother's Day promotion from England. Via @chelseagirl2.

March 14, 2012, 9:00 AM EDT

Kodak effort helps underappreciated moms

Ah, Mother's Day. The time of year when we thank our mothers for birthing and subsequently raising us by applying googly eyes to popsicle sticks or buying the flower arrangement…

May 1, 2009, 9:38 AM EDT

Teleflora's talking flowers turn into slackers

Teleflora's "Talking Flowers" campaign, which debuted with that somewhat harsh office spot on the Super Bowl, continues with this Mother's Day commercial above, done by the florist's in-house agency, Firestation…

May 1, 2009, 8:30 AM EDT