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Topic: Mother's Day

Pandora Jewelry Wants to Sell You More Than a Charm Bracelet

Grey's Mother's Day ads sell broader range

Grey New York is debuting its first work for jewelry marketer Pandora in a Mother's Day effort that encourages consumers to think beyond the brand's signature charm bracelets. "The Art of…

Britain's Royals Bumble Their Way Through Mother's Day in Charming Spot for Body Shop

Treating mom like a queen is never easy

When it comes to celebrating Mother's Day, it turns out the British royal family is just as inept as everyone else.   That, at least, is the joke at the heart…

Kevin Durant's Touching MVP Speech Is Now an NBA Mother's Day Ad

'The only one that really believed in me'

If Donald Sterling is the feel-bad story of the NBA Playoffs, Kevin Durant represents something altogether different. His humble and heartfelt tribute to his mom during the Tuesday ceremony, where he…

Ad of the Day: It Wouldn't Be Mother's Day Without P&G Making You Weep

Revisiting Molly Hincka and her mom

Procter & Gamble, the self-described "Proud sponsor of moms," always has something special planned for Mother's Day. Last year, it was the spot with Eunice Kennedy Shriver and Maria Shriver.…

The Top 20 Tumblr Ads of the Year

Buzziest brand promos revealed

When Tumblr introduced in-stream sponsored posts last spring, skeptics predicted millennials would flee. But the blogging site soared to 47 million visitors in October, up 42 percent since the ads…

Coke Zero Mother's Day Twitter Stunt Lets Forgetful Sons Off the Hook

Original social play ropes in 10 classically trained painters

Attention, forgetful sons: If you wake up this Sunday and realize you didn't get your mom anything for Mother's Day, don't panic. Coke Zero will be there for you. In a…

Be a Better Son or Daughter This Mother's Day With a Legally Binding 'Momtract'

Give her back the control she craves

Sometimes it takes a little boost to be better to your mother. It takes a legally binding contract. Luckily, that's exactly what Mother New York has come up with to…

Susie Essman Celebrates Mother's Day by Clenching Her Snapdragon for Virgin Mobile

Kicking a daughter to the curb

Any Mother's Day commercial with Susie Essman is not going to be warm and fuzzy. The Curb Your Enthusiasm star appears in the new online video below for Virgin Mobile…

Google Celebrates Moms With Poignant Ad for Mother's Day

A new specialty from Whirled

Google traditionally does a special Google Doodle for Mother's Day. This year, it's adding another gift—the commercial below from creative agency Whirled, saluting moms for everything they do. As Procter…

Bra Company Tries to Reclaim the Acronym MILF for Mother's Day

Please, think of the children!

Adrants draws our attention to this odd campaign by True&Co, an online bra outfitter. True&Co is trying to reclaim the pejorative acronym MILF. Specifically, they'd like to turn "Mom I'd…

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